Event and Sales Manager
Listed on 2026-01-12
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Hospitality / Hotel / Catering
Event Manager / Planner, Hotel/Hospitality Sales
Description
Job Title:Event Sales Manager
Reports To:General Manager
Department:Sales & Events – Food & Beverage
Employment Type:Salaried, Exempt
José Andrés Group (JAG) is a hospitality company led by Chef José Andrés, known for outstanding guest experiences, innovation, and a values-driven culture. Our teams bring world-class food and warm hospitality to life across acclaimed concepts worldwide.
Position SummaryThe Event Sales Manager drives profitable private dining and events revenue while delivering gracious, detail-perfect experiences. You’ll own the full sales cycle—from prospecting and proposals to contracting, BEO creation, and post-event follow-up—partnering closely with Culinary, Beverage, and Operations to execute flawlessly and build repeat business.
Key ResponsibilitiesSales Strategy & Pipeline Management
- Prospect and qualify leads across corporate, social, hotel, and agency segments; conduct site visits and tastings.
- Build proposals and menus tailored to occasion, budget, and brand standards; negotiate and close with clear timelines.
- Manage holds, options, and room blocks (as applicable); secure deposits and signed contracts to policy.
- Maintain accurate forecasts, pace, and pipeline health; meet or exceed monthly/quarterly revenue targets.
Event Design, BEOs & Execution Partnership
- Translate client vision into detailed BEOs (menus, staffing, floor plans, AV, décor, timelines).
- Lead internal hand-offs and pre-con meetings; ensure teams have complete and current event specs.
- Be on-site for key programs as needed; support real-time adjustments that protect guest experience and margin.
- Conduct post-event recaps; capture feedback and opportunities for future bookings.
Client Service & Account Growth
- Provide white-glove service from first inquiry to post-event thank-you; maintain CRM notes and contact plans.
- Grow repeat and referral business with strategic touches, offers, and partnerships.
- Manage VIP, concierge, and hotel partner relationships where applicable.
Cross-Functional Collaboration
- Partner with Culinary/Beverage on seasonal packages, tasting notes, and costed menus.
- Align with Operations on staffing plans, set-ups, and service standards; with Marketing/PR on content and promotions.
- Coordinate with Finance on invoicing, deposits, credits, and final billing accuracy.
Revenue Management & Reporting
- Optimize mix and margins via pricing, minimums, upsells (pairings, premium bars, enhancements), and room usage.
- Track KPIs (inquiries, conversion, ADR, covers, revenue mix, event profitability) and share weekly dashboards.
- Monitor market trends and competitive sets; recommend offers and calendars that drive demand.
Compliance & Brand Standards
- Ensure contracts, COIs, permits, and vendor agreements meet company and local requirements.
- Uphold JAG brand voice and service standards across proposals, collateral, and the guest journey.
Required Qualifications
- 3–5+ years of event/private dining sales in upscale restaurant, luxury hotel, or catering environment.
- Proven track record meeting/exceeding revenue targets with strong close rates.
- Expert communicator and negotiator; polished client presence and writing skills.
- Proficiency with CRM and event tools (e.g., Triple Seat/Seven Rooms/Delphi), diagrams (Social Tables), and POS basics.
- Strong project management and attention to detail; calm under pressure and deadline-driven.
- Schedule flexibility (nights/weekends/holidays) based on event needs.
Physical Requirements
- Hybrid office/on-property; frequent walk-throughs of event spaces and dining rooms.
- Stand/walk for extended periods during events; occasional lifting of materials up to ~25–35 lbs.
- Competitive salary with performance-based bonus
- Comprehensive health & wellness benefits
- Retirement savings program
- Employee dining and partner discounts
- Professional development and growth within an award-winning hospitality group
Equal Opportunity Employer
José Andrés Group is an Equal Opportunity Employer and participates in the federal E-Verify Program.
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