Preschool Marketing Manager

Marketing Specialist

Company: Amazing Explorers

Date posted: January 7, 2026

Location: Orlando, FL 32827

Work Location: In person

Job Type: Full-time

Salary: $40,000 - $55,000 per year

Schedule: 8 hour shift, Monday to Friday

We are seeking a creative and results-driven Marketing Specialist to join our dynamic team. As a Marketing Specialist for Amazing Explorers, you will play a crucial role in developing and implementing marketing strategies to promote our brand, increase enrollment, and enhance our reputation within the local communities. This position requires a passion for early childhood education, strong communication skills, and a proven track record in executing successful marketing campaigns.

If you are enthusiastic about making a positive impact on the lives of young children and their families, this is an exciting opportunity to join our growing organization.

• Develop and implement comprehensive marketing strategies to promote our preschool brand, increase brand awareness, and drive enrollment growth.
• Create and manage marketing campaigns across various channels, including online and offline platforms, to effectively target and engage prospective parents and families.
• Conduct market research to identify trends, competitive analysis, and opportunities for market differentiation, and use insights to inform marketing strategies.
• Develop compelling marketing collateral, including brochures, flyers, digital content, website updates, and social media posts, that effectively communicate the unique features and benefits of our preschool.
• Collaborate with the admissions team to create and implement lead generation and conversion strategies to increase enrollment numbers.
• Manage and optimize digital marketing efforts, including social media advertising, search engine marketing (SEM), search engine optimization (SEO), email marketing, and online listings.
• Monitor marketing analytics, track campaign performance, and generate reports to measure effectiveness and provide actionable insights.
• Coordinate with external vendors, agencies, and contractors to execute marketing initiatives and ensure brand consistency across all communication channels.
• Actively engage with parents and the local community through events, partnerships, and networking opportunities to foster brand loyalty and build strong relationships.
• Stay up-to-date with industry trends, emerging marketing strategies, and new technologies to continuously innovate and enhance marketing efforts.

• Bachelor's degree in marketing, communications, or a related field is preferred.
• Proven experience (2+ years) in developing and executing successful marketing campaigns, preferably in the education sector or with a focus on family-oriented brands.
• Strong understanding of marketing principles, including branding, positioning, target audience segmentation, and customer journey mapping.
• Proficiency in utilizing various digital marketing tools and platforms, such as social media management software, email marketing platforms, content management systems, and analytics tools.
• Excellent written and verbal communication skills with the ability to create compelling and engaging content for diverse audiences.
• Creative mindset with the ability to think outside the box and develop innovative marketing strategies.
• Analytical skills to interpret data, generate insights, and make data-driven decisions to optimize marketing efforts.
• Strong project management and organizational skills with the ability to handle multiple tasks simultaneously and meet deadlines.
• Proficiency in Canva, Adobe, and Mailchimp.
• Collaborative team player with excellent interpersonal skills and the ability to work effectively with cross-functional teams.

• Marketing: 1 year (Preferred)

• Dental insurance
• Employee discount
• Health insurance
• Life insurance
  
  Paid time off
• Referral program
• Vision insurance

• Orlando, FL 32827:
  Reliably commute or planning to relocate before starting work (Required)
• Orlando, FL 32827:
  Relocate before starting work (Required)

• In person