Marketing Manager Sr

Accelerate the possible by joining a winning Amcor team that’s transforming the packaging industry and improving lives around the world. At Amcor, we unpack possibility through our innovative and responsible packaging to provide solutions that benefit our customers, our people and our planet. More than 10,000 consumers worldwide encounter our products every second and rely on us for safe access to food, medicine and other goods.

We value their trust by making safety our guiding principle. It’s our core value and integral to how we do business. Beyond this core principle, our shared values and behaviors unite us as we work together to elevate customers, shape lives and protect the future. We champion our customers and help them succeed. We play to win – adapting quickly in an ever changing world – and make smart choices to safeguard our business, our communities and the people we serve for generations to come.

And we invest in our world-class team, empowering our colleagues to unpack their potential, because we believe when our people grow, so does our business. To learn more about playing for Team Amcor, visit  I Linked In I Glassdoor I Facebook I You Tube Job Description

The Senior Marketing Manager develops and executes the strategy for the market space they lead to drive profitable growth for the organization. This role will develop a full understanding of the market needs in the packaging segments and develop the winning value propositions. The Senior Marketing Manager will be responsible for understanding current and future trends for innovation to ensure ongoing marketplace advantage.

The role will be responsible for establishing growth targets based on market dynamics, such as customer penetration, and develop short and long-term plans to deliver on these targets. Responsible for position and promotion of market solutions within industry through trade shows, trade associations and other external promotion. They will lead direct and extended teams to execute on the plans.

• Develop and execute growth strategy for assigned packaging market
• Define the opportunity in the market, including customer makeup and opportunity sizing
• Define promotional activities and pipeline for products based on strategy, including trade shows and promotional materials
• Inform organization how to win in the assigned market, including definitions around product and pricing needs and geographic & specific end-market definition
• Determine financial targets and marketing mix Key Performance Indicators (KPIs) to deliver against targets
• Lead and execute all aspects of business development strategy for new and emerging technologies or products.
• Collaboratively guide product marketing management
• Inform Product Marketing Management teams on long-term capacity and technology platform needs
• Lead and collaborate across functions to develop right-to-win spaces
• Ensure ongoing marketplace advantage across criteria informed by strategic focus, delivering competitive advantage, and customer-defined winning performance characteristics
• Guide marketing strategies and plans Define leading marketing prospects Leverage and lead internal resources to ensure demand generation driven market projects.
• Collaboratively lead engagement of customers with the Sales team and project the differentiated value proposition developed for the market
• Collaboratively develop customer-specific selling collateral with Marketing communications
• Collaboratively develop customer specific strategies, tactical plans, and capacity needs with Sales, Service, Operations, and Research & Development
• Collaboratively lead development of bid pricing and contract negotiation pricing and terms with Pricing Development; drive contract negotiation through Amcor…