Customer Marketing Manager

Responsibilities

• Run customer marketing campaigns designed to drive expansion and activation across the existing customer base
• That means understanding where customers are in their journey, building programs that move them forward, and working closely with CS and sales to make sure the right messages reach the right people
• Own our presence on Gartner Peer Insights and G2, building and executing review generation programs that keep our ratings current, credible, and competitive
• Manage our customer reference program from end to end: maintaining a database of referenceable customers, building case studies and testimonials, and working with sales to match the right references to the right opportunities
• Build and maintain a tracking system for all customer content and references so anyone on the team can find what they need, fast. If we have a CISO story and the sales team can’t find it, it doesn’t exist
• Plan and execute customer events, including executive Customer Advisory Boards (CABs). That includes logistics, content, speaker coordination, and making sure the experience is worth a CISO’s time

• Recognition:
  Competitive pay, exceptional benefits, and matching programs for retirement plans
• Development:
  Training and career development to help you grow, personally and professionally
• Comfort:
  Bright, modern offices with ergonomic work spaces, and areas for team collaboration and individual focus
• Inspiration:
  In-office art gallery, seasonally refreshed with a vibrant selection from British Columbia artists
• Refreshments:
  Free refreshments, from pastries to popcorn to pizza, and a huge selection of hot and cold beverages
• Health:
  Onsite fitness classes to burn off calories from the free snacks and keep you mentally sharp
• Connection:
  Monthly social events and an annual retreat to bring the team together and celebrate our wins
• Balance:
  Work/life balance with flexible time off and Absolute-sponsored events for the whole family

• Proven ability to build and manage customer reference programs and case study pipelines
• Familiarity with tools like Salesforce, Asana, or similar for program tracking
• Comfortable working cross-functionally with CS, sales, and product marketing
• Background in B2B tech or cybersecurity
• Experience planning and executing customer events, including executive-level formats
• Experience running review generation programs on Gartner Peer Insights and/or G2
• Strong project and program management skills: you can track a lot of moving pieces without dropping any
• Experience building or owning a customer content or reference tracking system
• Strong writer who can develop compelling customer narratives from raw interview material
• 3+ years in a customer marketing, customer success marketing, or similar role