Performance Marketing Specialist at Silk & Snow

Join Silk & Snow as a Performance Marketing Specialist focused on Google Ads. This full-time role in Canada offers a chance to optimize campaigns and drive remarkable ROI.

As a mid-level professional, you will manage various Google Ads campaigns, ensuring effective budget allocation, campaign optimization, and detailed performance reporting.

You'll work with a dynamic team to achieve client goals and explore new growth opportunities. Collaborating with Google Ads specialists and marketers, you will implement strategies for increased visibility, enhancing product reach and customer engagement.

Key Responsibilities:

• Manage Google Ads campaigns, optimizing budget allocation

• Update and optimize ad campaigns for maximum performance

• Analyze PPC campaigns to enhance ROI consistently

• Collaborate on keyword research for new opportunities

• Monitor key performance metrics and report results

Requirements:

• Bachelor’s or Master’s degree in relevant field

• Minimum 4 years of experience in digital marketing

• Strong understanding of Google Ads and Google Analytics

• Proficiency in Excel and reporting tools

• Google Ads certification is a bonus

Elevate your marketing skills while shaping customers' sleep experiences with Silk & Snow.
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