Senior Lifecycle Marketing Strategist
Job in
Ottawa, Ontario, Canada
Listed on 2026-09-12
Listing for:
Tree Trust
Full Time
position Listed on 2026-09-12
Job specializations:
-
Marketing / Advertising / PR
Marketing Strategy, Marketing Communications, Digital Marketing, Market Research
Job Description & How to Apply Below
You will lead Lifecycle Marketing efforts at Survey Monkey, bringing over 8 years of specialized experience. In this leadership position, manage a team dedicated to Email Marketing and Customer Marketing while aligning strategies with overall business objectives.
Your role emphasizes collaboration with Customer Advocacy and Education to enhance messaging and customer engagement.
Key Responsibilities:
• Define and implement strategies for lifecycle marketing alignment
• Coach individual contributors in Email and Customer Marketing
• Develop robust email strategies using Iterable for maximum impact
• Direct customer programs to increase usage and investment
• Analyze and report on lifecycle performance effectively
Requirements:
• 8+ years in lifecycle or CRM marketing
• 3+ years in management roles
• Proficient in Iterable or similar platforms
• Strong analytical and strategic planning skills
• Experience in cross-departmental collaboration
Utilize your expertise in lifecycle marketing to shape Survey Monkey's customer journey and business growth.
Position Requirements
10+ Years
work experience
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