Marketing Coordinator

Accelerate your success  Colliers? As one of Canada’s leading commercial real estate services firms, we are driven by our mission to accelerate success for our people, clients, and communities. A career at Colliers gives you the opportunity to make an impact, advance your career, and collaborate with top-tier talent. Don’t just take our word for it – we’ve been recognized as a top employer on a number of prestigious lists, including Best Workplaces in Canada, Best Workplaces for Women, Best Workplaces with Most Trusted Executive Teams, among others.

This position is for a Marketing Coordinator in Toronto, Ontario.

The Retail Marketing Coordinator is responsible for supporting the development and execution of marketing initiatives that drive traffic, engagement, awareness and sales across the retail portfolio. Working closely with property management, leasing, tenants and external agencies, this role helps bring each shopping centre’s brand, events and marketing strategy to life. The successful candidate is highly organized, creative and detail-oriented, with a strong understanding of retail marketing and the customer experience.

You are comfortable managing multiple priorities, coordinating campaigns and events, developing engaging marketing materials and tracking results to understand what is working. You bring energy, initiative and a collaborative approach, while being equally comfortable working independently and taking ownership of projects.

• Coordinate and execute marketing plans and initiatives for assigned retail properties.
• Support the development and implementation of campaigns designed to drive traffic, engagement, tenant sales and overall centre awareness.
• Coordinate seasonal campaigns, promotions, events, activations and community initiatives.
• Develop and coordinate marketing materials including digital and print advertising, social media content, e-blasts, newsletters, posters, signage, tenant communications and promotional materials.
• Prepare presentations, reports, marketing plans and promotional materials for property management and ownership.
• Coordinate content for property websites, social media channels and other digital platforms.
• Maintain consistent brand standards across all marketing communications and centre materials.
• Coordinate relationships with external agencies, vendors, photographers, designers and other marketing partners as required.
• Support tenant marketing initiatives and provide guidance and resources to help tenants maximize promotional opportunities.
• Assist with tenant communications and engagement initiatives.
• Coordinate and maintain marketing calendars, campaign schedules and key deadlines.
• Track marketing activity, budgets and campaign results and provide regular reporting and analysis.
• Research retail trends, consumer behaviour, competitor activity and emerging marketing opportunities.
• Support initiatives designed to enhance the customer experience and increase dwell time and visitation.
• Carry out other marketing duties and projects as assigned.

• Assist with planning, coordinating and executing centre events, promotions and customer activations.
• Coordinate event logistics including vendors, permits, signage, entertainment, promotional materials and on-site requirements.
• Work with tenants and community partners to create engaging centre experiences.
• Support promotional campaigns and activations that generate customer engagement and social media exposure.
• Measure and report on event and campaign performance, including attendance, engagement and other relevant KPIs.

• Conduct market and consumer research to support marketing strategies and initiatives.
• Monitor retail, consumer and marketing trends and identify opportunities relevant to the portfolio.
• Research competitor centres, retailers and local market activity.
• Track campaign performance, social media engagement, website activity, traffic and other relevant metrics.
• Prepare marketing reports and provide insights and recommendations based on campaign results.

• 2–3 years of experience in retail marketing, property marketing, events,…