Senior Living Sales & Marketing Director

3107 Timberlake Road
Vestavia Hills, AL35243

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Timberdale Trace Assisted Living & Memory Care | Owatonna, MN
Full-Time

Now Offering a $2,000 Sign-On Bonus!

Timberdale Trace Assisted Living & Memory Care is seeking a motivated, relationship-driven Director of Sales & Marketing to lead occupancy growth, community outreach, and sales efforts. If you have a passion for connecting with people, building referral partnerships, and helping seniors and their families navigate important life decisions, we would love to hear from you.

Timberdale Trace Assisted Living & Memory Care is a premier senior living community dedicated to creating a welcoming, warm environment for the residents who call our community home. We are committed to providing exceptional care, meaningful experiences, and a vibrant lifestyle for our residents.

We offer competitive pay, a comprehensive benefits package, career growth opportunities, and a supportive team culture where your contributions truly make a difference.

As the Director of Sales & Marketing, you will lead all sales and marketing initiatives while driving occupancy growth and building strong relationships throughout the local community.

• Develop and execute strategic sales and marketing plans to achieve occupancy goals.
• Manage daily sales operations and maintain an active lead pipeline.
• Conduct community tours and sales presentations for prospective residents and families.
• Build and maintain relationships with referral sources, healthcare providers, hospitals, rehabilitation centers, and community organizations.
• Plan and participate in networking events, outreach activities, and community engagement opportunities.
• Create and oversee marketing campaigns, advertising initiatives, newsletters, and public relations efforts.
• Coordinate move-in processes to ensure a positive experience for residents and families.
• Monitor lead conversion metrics, sales performance, and occupancy trends.
• Develop departmental budgets, forecasts, and staffing plans.
• Ensure compliance with all company policies and applicable regulations.
• Collaborate with community leadership to support resident satisfaction and community growth.
• Perform other duties as assigned by the Executive Director.

• Supervise, coach, and support team members within the Sales & Marketing department.
• Provide leadership, accountability, and performance management to achieve departmental goals.
• Exercise sound judgment and independent decision-making while supporting overall community objectives.

• Bachelor's degree in Marketing, Business, Communications, Public Relations, or a related field; equivalent experience may be considered.
• Minimum of three (3) years of successful sales or marketing experience in senior living, healthcare, hospitality, or a related industry.
• Proven track record of meeting or exceeding sales goals.
• Strong networking, relationship-building, and customer service skills.
• Excellent verbal and written communication skills.
• Strong organizational and time-management abilities.
• Proficiency with CRM systems, Microsoft Office, and digital marketing platforms.
• Valid Minnesota driver's license and proof of automobile insurance.
• Ability to travel locally for outreach and networking activities.

• Sit, stand, walk, bend, stoop, kneel, and climb stairs throughout the workday.
• Reach overhead and perform fine motor tasks.
• Lift and carry up to 15 pounds unassisted.

• $2,000 Sign-On Bonus
• Competitive salary plus bonus/incentive opportunity
• Medical, dental, vision, life insurance, and other voluntary benefits
• Generous Paid Time Off (PTO) and Holiday Pay
• Supportive leadership and collaborative team culture
• Opportunity to make a meaningful impact in the lives of seniors and their families

If you are passionate about sales, community engagement, and helping seniors find the right place to call home, we encourage you to apply today and become part of the Timberdale Trace team.

Timberdale Trace Assisted Living & Memory Care is an Equal Opportunity Employer (EOE).

All offers of employment are contingent upon successful completion of a criminal background check, reference verification, pre-employment drug screening, physical examination, and verification of employment eligibility.

Equal Opportunity Employer, including disabled and veterans.