Marketing Executive

Marketing Executive

Oxfordshire

£30-40k

VR/10568

A fantastic opportunity has arisen for a skilled Marketing Executive to join a successful and well-established company based in Oxfordshire, who are part of a large international group. They are now embarking on an exciting phase of growth and this is a new role to help increase their impact and reach.

This role is perfect for an all round marketer who thrives in a fast-paced environment and enjoys building from the ground up.

Reporting to the Marketing Manager, the Marketing Executive will primarily focus on D2 C and B2 B funnels optimisation. Your work will directly contribute to brand awareness, lead generation, and revenue growth.

• - Brand
  - Keep consistency within the company's core brand values, tone, and visual identity across all customer-facing assets (website, social media, email, print, etc.).
• - Campaigns and Email Marketing
  - Develop, execute, and optimise multi-channel campaigns (email, social, paid, organic) to drive conversion.
• - A/B test subject lines, CTAs, and content to refine performance.
• - SEO, Content and Design
  - Create and optimise landing pages, blog posts,and marketing collateral.
• - Conduct keyword research and implement on-page SEO best practices (meta tags, headers, internal linking) to improve organic search rankings.
• - Design on marketing materials (social posts,brochures, presentations) using brand guidelines
• - Social media
  - Manage and grow the company's presence on Linked In (B2
  
  B) and Instagram (D2 C and B2
  
  B), tailoring content for each audience.
• - Events
  - Coordinate with event partners to ensure seamless execution of conferences and planned activities
• - CRM
  - Maintain data hygiene in the CRM (e.g., deduplication, missing information, tagging)
• - Performance Marketing
  - Collect, visualise, and interpret performance data to inform decisions.

• - Previous marketing experience in B2 C and/or B2
  
  B.
• - Marketing generalist mindset:
  Comfortable wearing multiple hats and adapting to evolving priorities
• - Strong content marketing and storytelling skills:
  Ability to craft SEO-optimised narratives for diverse audiences.
• - Data-driven decision-making:
  Proficient in analysing metrics (GA4, CRM reports and more) to optimise campaigns.
• - Proactive and autonomous.
• - Growth mindset:
  Curious, resourceful, and always seeking to learn and improve.
• - Hands-on CRM experience.

• - Hub Spot knowledge and/or certification
• - Canva or designing tools (Adobe Suite, Figma)
• - Brevo or other email marketing tools
• - E-commerce platform i.e Shopify
• - SEO/SEM knowledge:
  Basic understanding of technical SEO, backlinking, and paid search strategies
• - Project Management:
  Ability to juggle multiple deadlines.