Marketing Business Partner

£36,636 rising annually to £39,906

Full Time, Fixed Term
- Professional Ser

Oxford Brookes University is distinctive in nature. We are a modern and forward thinking institution rooted in, and connected to a city with a rich history of culture and learning. We are a globally recognised University focused on providing high-quality teaching, delivering impactful research and an excellent student experience. Our vision is simple: "shape tomorrow through our unique blend of the modern and the traditional, by embracing diversity, seeking out the new and excelling in education and research."

Our people are at the heart of the University - our excellence in teaching, research and knowledge exchange depends on the engagement, capability and wellbeing of our people. We strive to create and encourage an environment where people have the opportunity to develop, progress and thrive.

In acknowledgment of our commitment to gender equality and progression, we proudly hold the Athena SWAN Bronze award, a testament to our unwavering dedication to creating an inclusive and equitable environment for all. Join us at Oxford Brookes University, where every step forward is a leap toward a brighter tomorrow.

Based at our John Payne Building, Gipsy Lane (with scope for hybrid working) and reporting within the Strategic Marketing & Communications team, the Marketing Business Partner will provide dedicated commercial marketing expertise within Marketing, Recruitment and Engagement (MRE) to drive income growth, occupancy, and retention across Commercial and Campus Services (Halls, Brookes Lettings, Venues, Summer Schools, Catering, and Print). This role bridges commercial objectives with the student experience, embedding the Resi Life strategy and developing data-led multi-channel growth plans to support the university's financial goals.

This is a full time, fixed term role for 1 year.

The role sits within Marketing, Recruitment and Engagement (MRE) in collaboration with Estates and Campus Services (ECS) and Commercial and Campus Services. MRE is a confident and ambitious group of colleagues dedicated to applying professional skills and expertise to make every contact count and contribute to the University’s objectives.

• Lead and execute data-informed marketing strategies across Halls, Brookes Lettings, Venues, Summer Schools, Catering, and Print Services to directly drive income growth and achieve institutional financial targets.
• Elevate the Venues brand across corporate and conference markets, utilising targeted sector campaigns and digital channel optimisations to drive external bookings and year-round short-stay business.
• Provide strategic oversight for third-party catering marketing activities (e.g., Gather & Gather) to ensure agreed revenue targets and income contributions to the University are met.
• Articulate and safeguard the Commercial and Campus Services proposition across all internal and external touchpoints, ensuring high-converting digital experiences and consistent brand messaging.
• Manage web pages to improve conversion rates and oversee the physical positioning of the new Brookes Living shopfront in the Colonnade as a single gateway for accommodation and Resi Life.
• Align the Resi Life marketing strategy with university goals around student recruitment, belonging, and retention, ensuring messaging highlights inclusive provisions such as Halal and Kosher offerings.
• Conduct competitor benchmarking on residential pricing, incentive structures, Resi Life offerings, and digital presence to ensure competitiveness.
• Analyse commuting behaviors, web analytics, and enquiry data to evaluate customer demand and inform Resi Life programming, venue…