Retail Brand & Visual Merchandiser

Job Title

Retail Brand Experience & Visual Merchandiser

Oxford Street, London

Full-time and Shift-based (including weekends)

TALES House London is a curated, multi-brand experiential retail space by Bellafricana, located on Oxford Street. The space brings together a rotating selection of African and diaspora brands across fashion, beauty, lifestyle, and creative industries.

More than a traditional retail store, TALES House is designed as a storytelling and discovery space where customers engage with products, people, culture, and experiences in an immersive and memorable way. The space combines retail, community, content, and culture to create a unique in-person and digital brand experience.

The space operates 7 days a week (approx. 10 am–8 pm) with a small, close-knit team.

We are seeking a passionate, customer-focused, and detail-oriented Retail Brand Experience & Visual Merchandiser to join our team. This role combines exceptional customer engagement with strong visual merchandising skills to ensure customers enjoy a memorable shopping experience while the store remains visually appealing, organised, and commercially effective.

The successful candidate will play a key role in delivering outstanding customer service, supporting sales growth, maintaining store presentation standards, and creating visually compelling product displays that inspire customers and drive purchases.

• Deliver exceptional customer service and create a welcoming, memorable shopping experience while supporting sales targets.
• Build strong customer relationships and confidently communicate product features, brand stories, and unique selling points.
• Maintain attractive visual merchandising displays and ensure the store consistently reflects brand standards.
• Refresh product displays, promotional areas, signage, and merchandising layouts to drive customer engagement and sales.
• Support stock management, replenishment, inventory accuracy, product tagging, and overall store organisation.
• Assist with daily store operations, including opening/closing procedures, events, activations, and promotional campaigns.
• Work collaboratively with the Retail Team Lead and wider team while representing TALES House London and Bellafricana professionally at all times.

• Previous experience in retail, customer service, visual merchandising, fashion retail, or a related customer-facing role.
• Experience creating and maintaining product displays and visual merchandising standards.
• Strong communication and interpersonal skills.
• Customer-focused with a passion for delivering exceptional experiences.
• Good understanding of retail presentation, product placement, and customer behaviour.
• Strong organisational skills and attention to detail.
• Ability to work effectively in a fast-paced retail environment.
• Interest in fashion, lifestyle, beauty, culture, or creative brands.