Digital Marketing & Front-End Web Developer

Digital Marketing & Front-End Web Developer

The Digital Marketing & Front-End Web Developer position is purposed to assist in managing and improving the communication and marketing systems of James River Church. Under the leadership of the Director of Communication; this role assists in expanding the ministry of the church by creating, curating, and publishing content on the James River Church websites as well as social media and all other marketing platforms.

This position will also assist and handle the technical aspects of our marketing systems and websites.

• Website management, maintenance, and webmaster responsibilities for all James River Church and affiliated Word Press websites and servers.
• Proven experience developing and maintaining websites using HTML and CSS, knowledge of PHP is preferred but not required.
• Creation and implementation of new ideas to improve website presence, user engagement, usability, and security.
• Implementation of proper Search Engine Optimization strategies and practices.
• Setup and maintenances of registration systems (Brushfire) and check-in.
• Management of email marketingsystem including contact database, email creation, integration with other software, and improving email engagement.
• Setup, maintenance, and working knowledge of marketing platforms such as (but not limited to) Moz, Google Analytics, Google Search Console, Subsplash, Google My Business, Podbean, You Tube, and Gravity Forms (or equivalent).

• Creation, proofreading, curation, publishing, updating, and quality control for all digital content such as blogs, landing pages, event promotion, sermon pages, registration, conferences, social posts (when applicable) and all other supporting pages.
• Training of departments to produce applicable and relevant content.
• Develop and implement campaigns strategies to maximize the reach, effectiveness, and engagement of content marketing.
• Research new marketing trends and techniques to evaluate their potential, effectiveness, and relevancy to work in the Church space.

• Coordinate with social media teams to ensure consistency and cohesiveness of content within the overarching marketing campaign.
• Assist with social media engagement and audience response – You Tube, Facebook and Instagram (when applicable).
• Create, manage, and analyze paid social media campaigns ensuring coordination with the organic social media teams.
• Assist the social media administration team in managing appropriate user access, implementation of high account security, and maintaining account integrity across all James River Church and affiliated social media accounts.
• Integration of social media accounts with other various marketing software and platforms.

• Creation of high-quality, high-performing digital ads on multiple platforms in a relevant manner
• Urgency to learn and understand the latest strategies and best practices for digital paid marketing
• Maintaining a healthy relationship with any third-party marketing teams.
• Ability to pull and analyze marketing data to provide summary reports with key findings related to campaign success, user engagement, historical trends, and overall effectiveness of marketing initiatives.
• Provide training and marketing expertise for all internal James River Church departments ensuring healthy and positive working relationships.
• Continual pursuit of new marketing research and development.

• Bachelor’s or associate degree preferably in computer science, marketing, communications, advertising, or equivalent experience.
• Minimum two (2) years of working experience and advanced technical knowledge of webmaster responsibilities and website infrastructure maintenance.
• Minimum two (2) years of working experience and advanced knowledge of the following programs:
  Word Press, Google Suite products, Mail Chimp, popular social media platforms, Microsoft Office, and Gravity Forms (or equivalent applications).
• Proven ability to work in a professional, fast‑paced, church office environment, and preferably with an emphasis on communications and marketing responsibilities.
• Experience with…