Director of Senior Living Sales

Job  :
The Grand Lodge at Hillcrest Country Estates, 6021 Grand Lodge Ave, Papillion, Nebraska, United States of America Posted:
Job Family:
Business Leadership Team Job Function:
Leadership

Pay Type:

Salary Director of Senior Living Sales – Hillcrest Grand Lodge

Location:

Papillion, NEService Line:
Hillcrest Grand Lodge

Schedule:

Full-Time Hillcrest Health & Living is looking for a driven, relationship-focused, and results-oriented Director of Senior Living Sales to join the leadership team at Hillcrest Grand Lodge.

This is more than a traditional sales role. You will often be one of the first people a prospective resident or family meets as they begin exploring senior living options, and that first conversation matters.

We are looking for someone who knows how to connect first and sell second—someone who can build trust, understand what families are really looking for, and guide them confidently from the first inquiry through move-in.

At Hillcrest, our mission is simple:
Inspiring people to live their best lives. As the Director of Senior Living Sales, you will help bring that mission to life by creating meaningful connections, growing occupancy, and helping prospective residents find a community where they can truly feel t You’ll DoAs the Director of Senior Living Sales, you will own the sales process for Hillcrest Grand Lodge while building strong relationships with prospective residents, families, referral partners, and community organizations.

You will:

Manage prospective resident and family inquiries from initial contact through move-in.

Build strong relationships with prospects through phone calls, face-to-face conversations, tours, meetings, and ongoing follow-up.

Conduct engaging and personalized community tours that help families picture life at Hillcrest Grand Lodge.

Develop a strong pipeline of prospective residents and maintain consistent follow-up throughout the decision-making process.

Build and maintain referral relationships with healthcare providers, senior-focused organizations, community partners, and other referral sources.

Identify new opportunities to generate leads and increase awareness of Hillcrest Grand Lodge.

Maintain accurate prospect and sales activity within the CRM.Track sales activity, conversion, move-ins, occupancy, and other key performance indicators.

Partner with community leadership to support census and occupancy goals.

Collaborate with operations, clinical, and other team members throughout the move-in process.

Help ensure prospective residents and families receive clear, timely, and consistent communication.

Participate in community events, networking opportunities, outreach activities, and referral-development efforts.

Develop creative approaches to reach prospective residents and referral partners.

Stay informed about the senior living market, competitors, and local referral landscape.

Jump in wherever needed to help create a smooth and welcoming experience for prospective residents and families.

What We’re Looking For We are looking for someone who is competitive enough to care about results—but relationship-focused enough to understand that senior living sales is personal.

The right candidate will be proactive, visible in the community, and comfortable building relationships face to face. You should be someone who enjoys meeting new people, asking the right questions, and helping families work through a decision that can feel overwhelming.

This role is not about waiting for the phone to ring.

Ideal candidates will have:

A strong relationship-based sales approach.

Confidence building rapport quickly with prospective residents and families.

Strong closing and follow-up skills.

A proactive approach to lead generation and business development.

Excellent communication and…