Marketing Operations Director
Listed on 2025-12-27
-
IT/Tech
Digital Marketing, Data Analyst
A leading professional services firm is redefining marketing’s role as a driving revenue, building a performance-driven marketing engine with talented marketing leaders at the helm. They are seeking a savvy and ambitiousMarketing Operations Director, to lead the strategy and execution of marketing automation, analytics, and lead qualification to generate high-value MQLs. You’ll play a pivotal role in optimizing inbound marketing and ensuring seamless integration between marketing and sales.
Reporting to an experienced and data-savvy Head of Marketing, you’ll provide data-driven insights that enhance campaign effectiveness and accelerate growth. This role is ideal for a strategic, technical and analytical leader eager to shape a high-impact marketing function.Job Responsibilities
Oversee the Hub Spot platform to enable email marketing, lead qualification, and nurture programs. Configure the firm's Hub Spot instance, including Marketing Hub, Sales Hub, and Service Hub.
Manage complex marketing automations and workflows, building sophisticated logic in Hub Spot with conditional logic, workflow branching, and enrollment triggers. Enhance data collection, entry, validation, augmentation, and enrichment processes for targeted accounts.
Understand and iterate on intent signals, ensuring data syncs and ports correctly from Hub Spot to Salesforce. Leverage AI and marketing automation to optimize processes.
Work closely with sales operations and IT teams to align marketing procedures and requirements with system infrastructure.
Develop and implement lead qualification campaigns and processes, ensuring alignment with strict funnel objectives and conversion rates.
BI.
Strong knowledge of data mining and analysis, data maintenance and cleansing tactics, data warehousing, business intelligence, and lead management technology.
Must be both a marketer and a technically skilled Marketing Operations professional, with expertise in marketing automation, lead qualification, Mar Tech software, and marketing analytics.
Gainor provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, creed, sex, sexual orientation, gender (including gender identity and expression), age, national origin, immigration status, marital or familial status, citizenship status, ancestry, physical or mental disability, genetic information, reproductive health decision making, veteran or military status, or any other characteristic or status protected under applicable federal, state, or local law.
#J-18808-Ljbffr
(If this job is in fact in your jurisdiction, then you may be using a Proxy or VPN to access this site, and to progress further, you should change your connectivity to another mobile device or PC).