Director of Communications & Marketing

Play a pivotal role in connecting Carbon Mapper's data and insights to the stakeholders capable of driving climate action.

Carbon Mapper is a non-profit organization based in Pasadena, CA with the mission to drive greenhouse gas emission reductions by making methane and carbon dioxide data accessible and actionable.

Weleverageremote sensingtechnologytodetect,pinpoint,andquantifymethaneand carbon dioxide(CO2) emissionsatthescaleof individual facilities.

All of our methane and CO2 data is made publicly available for non-commercial use on our Carbon Mapper Data Portal to provide decision-makers with the information they need to prioritize and take mitigation action.

Carbon Mapperalsoworkswithstakeholdersanddecisionmakerstofilldatagaps,leadon cutting edge science, collaborate to drive reductions, and advance education and insights on emissions globally. To do this, we work with partners to leverage a constellation of satellites. Data from these satellites will offer the next major step in scaling up the organization's robust data portal featuring thousands of direct observations of global methane and CO2super-emitters.

Carbon Mapper is seeking a senior Director of Communications and Marketing to help connect the organization'sdata andinsightstothestakeholderscapableofdrivingclimateaction.

Asthesenior Director of Communication sand Marketing ,youwillplayapivotalrolein shaping and executing our communication strategy, growing brand awareness, and ensuring our mission, impact, and value are effectively communicated to various stakeholders. This role requires exceptional writing abilities, a deep understanding of public and media relations, experience collaborating with diverse stakeholders, and a passion for leveraging digital content to drive engagement and impact.

• Design and implement a comprehensive global communication and marketing strategy for Carbon Mapper, including for high impact data-to action initiatives in sectorssuchasoilandgas andwasteaswellas increasingawarenessofouropen data platform.
• Demonstrateabilitytocraftcomprehensiveandeffectivestrategieswhilenavigating ecosystem, sector-specific, and partner dynamics to ensure alignment and manage sensitivities.

• Defineandevolve Carbon Mapper ’sbrandpositioningandvalueproposition, ensuring our story is distinct, credible, and resonant across policymakers, industry, funders, media and the public. Including optimizing
• Develop and lead audience and stakeholder messaging strategy – segmenting key audiences, understanding their needs and motivations, and tailoring messaging,channels,andcontentto reachand engageeacheffectively.
• Drivemeasurablegrowthinengagementandadoptionof Carbon Mapper data , from first discovery through active, repeat use of the data portal, APIs, and reports, and define the metrics to track that growth.
• Lead storytelling and product marketing for Carbon Mapper’s data and technology,working across
  
  Impact,Product,Science,andotherteamstotranslate ourworkintocompelling,audience specificnarrativesand valuepropositionsthat grow awareness, understanding, and adoption - including optimizing our content and digital presence for both traditional search (SEO) and AI driven discovery (GEO) so our data and expertise surface wherever audiences are looking.
• Lead the development of content strategies across various platforms, driving engagement, amplifying our message,andincreasingvisibility.
  
  Create compelling written content,including press releases,blogposts,…