Dir. Digital Analytic Architect & Engineering

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Full time Director Pawtucket, RI, US

Collette is looking for a Director, Digital Analytics Architecture and Engineering to join our growing Engineering Team. This is a hybrid role based at our headquarters in Pawtucket, RI.

About Collette:
Let Us Show You the World!

There has never been a better time to be in the travel industry. See the world, connect with others, and experience the immersive benefits of one of the trendiest industries when you join the Collette team! As the longest-running tour operator in North America, our family-owned business leads the industry in innovation and expertise. Collette’s passionate team works hard to fulfill travel dreams and is always looking for talent that will help to shape the company’s future.

Being part of the Collette team means having a willingness to grow, a desire to learn and ask questions, and a zest for seeing the world. From giving back to local communities to creating incredible experiences for a world of travelers and being part of a value-oriented team that cares for one another – Collette is all about the people.

So, what are you waiting for? Your journey starts here.

Job Summary:

The Director, Digital Analytics Architecture and Engineering owns the strategy, architecture, governance, delivery, support, and optimization of the data layer and tagging architecture across the company’s websites, applications, user portals, and downstream marketing systems. This leader defines the blueprint for how customer and behavioral data flows from digital experiences through standardized data layers into tag management systems (TMS) and other downstream platforms.

They establish the long-term technical direction and operating model for the digital analytics ecosystem, ensuring that the architecture is scalable, compliant, and capable of producing reliable, actionable data for lead intake, sales generation, and customer experience decisions. This is a new role for Collette, and this person will be responsible for standing up a new architecture for our Digital Products Systems.

This leader aligns product engineering, marketing, analytics, and operations around a shared digital analytics strategy, portfolio priorities, delivery commitments, and measurable outcomes. They establish decision-making and escalation mechanisms, communicate progress and risk to senior stakeholders, and sequence complex initiatives across multiple phases when necessary.

The Director serves as the senior technical authority for the company’s digital analytics ecosystem, including its websites, applications and user portals, data layer architecture, user-driven events, tagging standards, tag management systems (TMS), consent controls, and downstream integrations. They define architectural principles, data contracts, naming conventions, and engineering standards; guide significant technical decisions; and ensure that data moves through the ecosystem securely, consistently, reliably, and sustainably.

Primary Functions:

• Define and maintain the end-to-end digital analytics architecture, documenting how customer and behavioral data flows from websites, applications, and user portals through standardized data layers into tag management systems (TMS), analytics platforms, and downstream marketing integrations.
• Work with product management to create a product & technical roadmap.
• Document change-management decisions and proposed roadmap changes.
• Translate business and compliance needs from marketing team into clear technical requirements.
• Turn complex technical requirements into quarterly…