Specialty Beauty Advisor Wellness
Listed on 2025-12-06
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Retail
Retail Sales, Beauty Sales & Marketing
OVERVIEW
Experience a place of energy, passion, and excitement. A place where the joy of discovery and uncommon artistry blend to create exhilarating buying experiences—for true beauty enthusiasts. At Ulta Beauty, we’re transforming the world one shade, one lash, one cut at a time. Because beauty is powerful.
If you seek greater purpose—a place of vision, mission, and lived values—where voices are heard, contributions valued and recognized and growth opportunities abound, consider Ulta Beauty. Nowhere else are the possibilities quite this beautiful.
GENERAL SUMMARY & SCOPEThe Specialty Beauty Advisor – Wellness (SBA – Wellness) is responsible for maximizing sales in the wellness category by engaging guests to determine their individual needs, assisting guests in selection and purchase of merchandise, and maintaining overall store standards, including cleanliness and replenishment. They represent the culture of Ulta Beauty to the guest and support the Experience Manager (EM) through a focus on performance (retail sales and in‑store events), people (guest service and associate culture), and process (operating procedures and compliance standards).
This position requires a passion for the beauty and wellness industry, exceptional guest service, and the aptitude to learn and communicate product knowledge.
Performance
- Meet or exceed the wellness category sales and contribute to meeting or exceeding the store’s goals related to retail and service sales, guest loyalty (including credit), omni‑channel, and retail shrink as set by Ulta Beauty.
- Ensure that each guest receives exceptional service by greeting and engaging every guest, personalizing service to their needs, offering samples, and recommending complementary products or services.
- Perform product demonstrations with guests across the wellness category.
- Book appointments for and support the execution of services and in‑store events that deliver an unrivaled guest experience while delivering sales goals for the wellness category and the store.
- Inform all guests of current promotions, events, and services within the store.
- Take initiative to stay informed regarding new and existing products and services and be knowledgeable about ingredients and benefits to better serve guests.
- Serve as the wellness subject matter expert for store associates.
- Maintain prompt, regular attendance.
People
- Contribute to an inclusive environment that supports teammates, peers, and the internal and external guests served.
- Share the benefits of the guest loyalty program, including credit and the Ulta Beauty app, with guests on the sales floor.
- Maintain strong relationships with wellness brand partners through required trainings and execution of in‑store events and promotions.
- Collaborate with managers and associates to help grow the business.
- Regularly participate in ongoing training, including brand and category education, to enable continuous professional development and drive wellness category sales performance.
Process
- Be knowledgeable of and ensure adherence to Ulta Beauty’s policies, procedures, and standards.
- Drive sales by keeping assigned work area replenished, signed, and faced, and ensuring testers are available and maintained in compliance with hygiene standards.
- Maintain outstanding store operational standards, including ensuring all merchandise, testers, and demonstration stations are set to company standard, and maintaining cleanliness of the wellness section and any additional assigned area.
- Participate in completing merchandise resets, planograms, marketing displays, physical inventory procedures, and the processing of shipment for the wellness category.
- Protect company assets by following loss prevention best practices and providing exceptional guest service.
- Execute other operational tasks as directed.
- High school diploma is preferred.
- Cosmetology or demonstrator license where required by state law.
- Sales experience preferred.
- Demonstrates significant competency in sales, products, and service, preferably wellness products.
- Ability to build and maintain strong customer relationships.
- Ability to work…
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