Senior Manager, Media Planning

We are changing FINANCE to finance CHANGE! At Climate First Bank , we’re redefining what banking can be. As a Florida Benefit Corporation and FDIC-insured commercial bank, we offer a full suite of personal and business services—including solar, residential, commercial, ESOP Banking, Structured Finance and SBA loans—all designed to power a better future. We’re proud to be a Certified B Corporation, a member of 1% for the Planet, and part of the Global Alliance for Banking on Values (GABV), reflecting our deep commitment to sustainability, transparency, and ethical banking.

Petersburg, Winter Park, Mount Dora , and a growing digital presence , we’re proving that banking can be a force for good. We don’t just support environmental and social causes—we’re built on them.

One Ethos operates at the intersection of fintech and traditional banking to expand access to inclusive, values-driven financial services. Regulated by the Federal Reserve Bank, it equips Community Banks, Credit Unions, CDFIs, and Green Banks with ethical lending tools—especially in climate finance and solar lending.

At Climate First Bank, we’re investing in your future. Please note that benefit eligibility varies by employment status and that benefits for part-time employees may differ from those listed below.

Compensation — In addition to the base salary, this position may be eligible for an annual bonus, incentives and equity. Actual compensation is based on industry salary ranges, internal salary structures, experience, skills and other job-related factors.

Health Coverage — 100% employer-paid for employees;
Medical, Dental & Vision Insurance

Health Savings Account (HSA)

Financial Wellness & Wealth Building

• ~Employee Stock Options
• ~ Exclusive Employee Banking Perks
• ~Employee Only Mortgage Product with exclusive interest rates and terms.
• ~64 Hours of Paid Sick Time for all full-time employees.
• Company-Paid Life Insurance
• Short- & Long-Term Disability Insurance
• Employee Assistance Program (EAP) with free counseling, legal, and financial services.

As Senior Manager, Paid Media, you will own day-to-day paid media strategy, planning, buying, execution, and optimization across paid search and paid social for Climate First Bancorp, Climate First Bank, One Ethos, and future portfolio companies. Partnering with Creative, Marketing Operations, business leaders, and Compliance, you will create the specialized in-house capability needed to make paid media efficient, accountable, and directly connected to business outcomes.

Develop integrated paid search and social strategies aligned to business priorities, audiences, funnel stages, geographies, budgets, and success measures. Recommend channel mix, investment levels, campaign sequencing, and forecasts grounded in opportunity and performance data.

Build, traffic, launch, and quality-check campaigns across Google Ads, Microsoft Advertising, Meta, Linked In, and other approved platforms. Own campaign structure, keywords, audiences, targeting, bids, exclusions, naming conventions, UTMs, and platform settings so execution is accurate, scalable, and well controlled.

Monitor performance closely and make disciplined adjustments to bids, budgets, keywords, search terms, audiences, placements, creative rotation, and landing-page strategy. Build a continuous testing roadmap that improves conversion, acquisition economics, and the quality of customers and leads generated.

Manage daily and monthly pacing, forecast spend and outcomes, identify risks early, and recommend reallocations across channels and…