Marketing Strategist; PART Time​/Arrangement​/HALL

Johwa Hair & Living is looking for a creative and proactive Part‑Time Marketing Strategist to help grow our brand presence and attract new customers through engaging content and marketing initiatives.

• Develop and execute a monthly content strategy for Johwa's social media platforms (Instagram, Tik Tok, Facebook, etc.)
• Plan, create, edit and publish engaging photo and video content that aligns with the brand
• Source and coordinate for influencer campaigns
• Source and coordinate hair model sessions
• Work closely with the Marketing Lead/Overall Strategist to execute marketing campaigns and achieve business objectives
• Monitor social media performance and provide recommendations to improve engagement and reach
• Stay updated on social media trends and suggest fresh content ideas relevant to the beauty and wellness industry
• Assist in planning and executing seasonal campaigns, promotions and brand collaborations
• Coordinate with salon staff and stylists to organise content shoots and ensure smooth execution
• Build relationships with micro‑influencers, content creators and local communities for marketing opportunities
• Maintain a consistent brand voice and visual identity across all marketing channels
• Support the creation of marketing materials such as posters, promotional graphics and email campaigns when required

• Has experience in social media marketing or digital marketing
• Is creative with strong content planning and storytelling skills
• Is familiar with Instagram, Tik Tok and current social media trends
• Has basic photography/videography and editing skills (Canva, Cap Cut, Adobe Express, etc. is a bonus)
• Is organised, proactive and able to manage multiple projects independently