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Health Promotion & Wellness Specialist

Job in Center Valley, Lehigh County, Pennsylvania, 18034, USA
Listing for: Capital Blue Cross
Full Time position
Listed on 2026-10-17
Job specializations:
  • Healthcare
    Health Education & Promotion, Wellness, Public Health, Healthcare Administration
Salary/Wage Range or Industry Benchmark: 60000 - 85000 USD Yearly USD 60000.00 85000.00 YEAR
Job Description & How to Apply Below

Position Description

Base pay is influenced by several factors including a candidate’s qualifications, relevant experience, and anticipated contributions to meet the needs of the business, along with internal pay equity and external market driven rates. The salary range displayed has not been adjusted for geographical location. This range has been created in good faith based on information known to Capital Blue Cross at the time of posting and may be modified in the future.

Capital Blue Cross offers a comprehensive benefits packaging including Medical, Dental & Vision coverage, a Retirement Plan, generous time off including Paid Time Off, Holidays, and Volunteer time off, an Incentive Plan, Tuition Reimbursement, and more.

At Capital Blue Cross, we promise to go the extra mile for our team and our community. This promise is at the heart of our culture, and it’s why our employees consistently vote us one of the "Best Places to Work in PA."

The Health Promotion & Wellness Specialist is responsible for delivering high-quality health and wellness services to current and potential members, employer groups, and the community. Services include presentations, health exhibits, multi-session programs, biometric screenings, and individualized health coaching delivered at the Capital Blue Cross Connect Health and Wellness Center, employer group worksites, community locations, and through virtual platforms. This position promotes community health and wellness by serving as a trusted representative of Capital Blue Cross and supporting health education initiatives across a variety of settings.

The Health Promotion & Wellness Specialist evaluates existing programs, identifies gaps in services, and develops innovative wellness programming as part of the Health Promotion and Wellness team. This position does not have supervisory responsibilities or direct reports; however, this individual provides feedback to Health Promotion and Wellness leadership regarding health education trends, program effectiveness, service enhancements, and opportunities for new programs and services.

Responsibilities

and Qualifications
  • Operational

    Activities:

    Delivers health coaching, health education services, and multi-session programs. Assists in the development of programs and services that address emerging topics in health promotion and wellness under the guidance of Health Promotion and Wellness leadership. Supports members through individualized health coaching on topics such as healthy eating, weight management, goal setting, and other wellness-related areas. Delivers health education through exhibits, presentations, and other engagement opportunities in a professional and timely manner.

    Performs biometric screenings for members and the community using equipment such as Cholestech analyzers and body composition assessment devices.
  • Supports organizational marketing and outreach efforts by assisting in the development and preparation of materials for health promotion and wellness initiatives. Collaborates with internal departments to promote awareness and utilization of health promotion and wellness services. Refers members to appropriate Capital programs, services, tools, and resources to support health improvement, close gaps in care, and encourage engagement in wellness initiatives.
  • Quality/Program Delivery: Reviews health promotion and wellness programs, educational materials, and related resources to ensure content accuracy, clarity, and appropriateness for target audiences. Provides customer feedback to Health Promotion and Wellness leadership regarding the effectiveness of health education and wellness programs and services. Contributes suggestions for enhancing departmental processes and operations. Utilizes…
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