Social Media, Recruiting & IT Coordinator

Founded in 1990 and based in Bath, Pennsylvania, Muschlitz Excavating is a full-service site development and excavation contractor serving commercial, industrial, municipal, and residential clients across the Lehigh Valley and beyond. Our crews perform mass earthwork, land clearing, utilities, paving, rock crushing, and other complex site work.

We are seeking a hands-on coordinator whose primary focus will be building and managing our social media presence and supporting recruiting outreach. This person will own the content calendar, gather stories and visuals from our projects and people, coordinate content creation and publishing, and help attract candidates through social channels and in-person recruiting events. Recruiting activity will focus largely on field and operational positions, with limited, targeted Linked In outreach for managerial openings in coordination with Human Resources.

A secondary responsibility is managing approximately 110 company iPads, iPhones, hotspots, and related devices and serving as the internal point of contact for our third-party IT provider. This is a coordination and device-management role, not an in-house network administration or cybersecurity position. The right candidate is organized, creative, resourceful, comfortable visiting job sites, and able to follow through across marketing, recruiting, and employee technology needs.

• Manage social media strategy and calendar. Own the ongoing posting schedule across approved channels, including project highlights, employee stories, safety achievements, community involvement, company culture, and hiring campaigns.
• Source and capture content. Work with project managers, superintendents, field crews, Human Resources, and leadership to gather accurate project information, photographs, short videos, employee stories, and necessary approvals.
• Visit jobsites and events. Capture useful photo and video content, including approved drone footage after appropriate training and in compliance with applicable rules, company policies, and jobsite requirements.
• Create and coordinate posts. Draft or edit straightforward content and use AI-assisted tools and outsourced creative resources as appropriate; provide briefs, review work for accuracy and brand consistency, obtain approvals, and publish on time.
• Manage social channels. Maintain profiles, monitor comments and messages, route inquiries appropriately, and keep company information current.
• Measure results. Prepare simple monthly reports on content activity, reach, engagement, audience growth, and recruiting-related traffic; adjust content based on results.

• Promote openings and employer brand. Partner with Human Resources and hiring managers to develop job-focused social campaigns, highlight employee experiences, and direct interested candidates to the company application process.
• Coordinate offline recruiting. Help plan and represent the company at career fairs, trade-school and vocational-program events, community hiring events, and other local recruiting opportunities; organize materials, logistics, and follow-up with HR.
• Support candidate engagement. Monitor recruiting inquiries generated through social media and events, route leads promptly to HR, and track basic sources and outcomes without independently owning hiring decisions.
• Conduct limited Linked In sourcing. For selected managerial or professional openings, assist HR with targeted Linked In searches, initial outreach, and referral of interested candidates; this is not a full-cycle recruiter role or a high-volume Linked In…