Senior Vice President, Engagement Strategy

Senior Vice President, Engagement Strategy

Join to apply for the Senior Vice President, Engagement Strategy role at CMI Media Group

Make a Real Impact:
Senior Vice President, Engagement Strategy at CMI Media Group

Ready to shape the future of healthcare marketing? At CMI Media Group, we're not just marketers – we're architects of healthier outcomes. For over 30 years, we've been pioneers in crafting innovative strategies that connect with audiences on a deeper level. We're a diverse team, united by a passion for using our expertise to drive meaningful change in the healthcare landscape.

If you're a strategic visionary with a knack for building bridges and a desire to make a real difference, we want you on our team.

The Opportunity:
Your Mission, Should You Choose to Accept It

As Senior Vice President, Engagement Strategy, you'll be the mastermind behind omnichannel media solutions that truly resonate with our clients' target audiences. You'll be the trusted advisor, the strategic partner, and the driving force behind campaigns that not only meet but exceed expectations. This isn't just a job; it's a chance to lead, innovate, and leave your mark on the industry.

What You'll Do:
Unleash Your Inner Strategist

• Orchestrate Omnichannel Experiences:
  Design and implement integrated media strategies that seamlessly blend online and offline channels, creating a cohesive and impactful journey for the audience.
• Be the Client Whisperer:
  Forge strong, lasting relationships with key client stakeholders, becoming their go‑to expert for all things media.
• Lead with Vision:
  Guide and mentor a talented team of engagement planners, fostering a collaborative and innovative environment.
• Stay Ahead of the Curve:
  Immerse yourself in the latest industry trends, emerging technologies, and competitive insights, sharing your knowledge and shaping our strategic direction.
• Drive Growth:
  Partner with our Customer Excellence Lead to identify new opportunities for expansion, developing innovative solutions and services that set us apart.
• Collaborate and Conquer:
  Work hand‑in‑hand with other agency partners (Creative, PR, etc.) to deliver integrated campaigns that achieve maximum impact.

What You'll Bring:
Your Superpowers

• Strategic Brilliance: A deep understanding of how media influences and engages audiences, with a proven track record of developing successful omnichannel strategies.
• Healthcare Expertise:
  Direct experience in professional healthcare markets or consumer market experience (preferably in healthcare), or other regulated categories.
• Leadership Prowess:
  The ability to inspire, motivate, and guide a team towards common goals, fostering a culture of collaboration and innovation.
• Client‑Centric Mindset: A passion for building strong relationships and delivering exceptional service to our clients.
• Innovation DNA: A desire to challenge the status quo, explore new technologies, and push the boundaries of what's possible.
• 14+ years of hands‑on media planning experience across all channels.
• A 4‑year degree or equivalent in experience and education.

Join the CMI Media Group Family:
Where "All for Good" is More Than Just a Slogan. If you're ready to take your career to the next level and make a real difference in the world, we encourage you to apply. We're looking for passionate, driven individuals who share our values and are committed to creating a healthier future for all.

The base salary for this position at the time of this posting may range from $140,000 to $295,000. Individual compensation varies based on job related factors, including business needs, experience, level of responsibility and qualifications. We offer a competitive benefits package; please visit WPP Benefits.

• Executive

• Full‑time

• Business Development and Sales

• Advertising Services

Location:

New Philadelphia, PA