Seo Specialist

Description We are seeking a highly skilled and strategicSEO Specialist to lead SEO projects within our global digital ecosystem. This role will be responsible for ensuring our websites are search and AI generative engine-friendly, scalable, and aligned with SEO & GEO best practices across multiple websites, regions and business units. The candidate will present SEO requirements and recommendations to developers and business unit partners, and scope and execute SEO improvement projects.

The candidate will be required to consult with and provide education about the benefits and strategy behind SEO & GEO to diverse audiences across a highly matrixed organization.

Skills Seo, GEO, Google analytics, E-commerce

Additional

Skills & Qualifications
-Partner with web development, UX, and business partners to integrate SEO into site builds, migrations, maintenance, redesigns and retirement.

-Work with a variety of business partners to identify and explain SEO & GEO strategies and deliver actionable insights.

-Leverage SEO tools (e.g., Bright Edge, Oncrawl, Siteimprove) and analytics platforms (Google Analytics 4, Google Search Console, Tableau, Looker Studio, Big Query, etc.) for insights and monitoring.

-Monitor site health, crawl stats, and index coverage via Google Search Console and Bing Webmaster Tools.

-Create dashboards and reports to communicate performance and opportunities to team and stakeholders.

-Document SEO/GEO measurement and reporting best practices and processes
-Develop and provide technical requirements and recommendations for enterprise-level technical SEO & GEO strategies across global web properties.

-Lead site audits (both in QA & production) and/or leverage third party site audits to identify crawl, indexation, and performance issues and provide actionable recommendations.

-Manage the requirements, testing, validation and implementation of redirects, partnering with business partners and development teams.

-Consult and provide requirements for testing and validation of robots.txt files, canonical URLs, XML sitemaps, hreflang implementation and other technical SEO needs in QA and production environments.

-Consult and provide requirements and recommendations for site architecture, internal linking, and URL structures.

-Ensure compliance with Core Web Vitals and mobile-first indexing.

-Troubleshoot technical SEO issues, identify solutions and provide impact reports, sometimes at a quick pace.

-Stay ahead of algorithm updates, emerging technologies, and industry trends, such as the impact and evolution of AI -Develop and enforce SEO governance, standards, and documentation.

-Provide SEO & GEO training & education to applicable audiences

Job Type & Location This is a Contract position based out of Peoria, IL.Pay and Benefits The pay range for this position is $30.00 - $35.00/hr individual compensation offered for this position within this range will depend on many factors, including qualifications, skills, relevant experience, job knowledge, geographic location, internal equity, and other pertinent job-related factors.

Eligibility requirements apply to some benefits and may depend on your job
classification and length of employment. Benefits are subject to change and may be
subject to specific elections, plan, or program terms. If eligible, the benefits
available for this temporary role may include the following:

Medical, dental & vision
Critical Illness, Accident, and Hospital
401(k) Retirement Plan Pre-tax and Roth post-tax contributions available
Life Insurance (Voluntary Life & AD&D for the employee and dependents)
Short and long-term disability
Health Spending Account (HSA)
Transportation benefits
Employee Assistance Program
Time Off/Leave (PTO, Vacation or Sick Leave)
J…