Vice President & General Manager

Vice President/General Manager – Peoria, Illinois

Nexstar Media Inc, America’s largest local broadcasting company, is seeking an experienced television professional to serve as Vice President/General Manager to oversee its media properties in Peoria, Illinois (DMA #122). The Vice President/General Manager will have full oversight over Nexstar’s operations of WMBD (CBS) and will oversee its operational agreements with Cunningham Broadcasting providing services to WYZZ (Fox), as well as  and all other digital, mobile, and social assets for the stations.

• Oversee operations of WMBD (CBS) and oversee operational agreements with Cunningham Broadcasting for WYZZ (Fox).
• Manage all digital, mobile, and social assets for the stations.
• Leverage proven skill sets and extensive experience in leading broadcast operational teams within sales‑driven organizations.
• Create locally originated content for multiple platforms (OTT, linear, web, social) to drive audience engagement.
• Promote a collaborative culture across all station departments, ensuring operational efficiencies and continued growth.
• Engage local community leaders and develop long‑term relationships with key station clients.

• Minimum of five years of broadcast management experience at a commercial broadcast television station with accompanying digital assets.
• Proven track record of managing high‑performing sales and news teams.
• Strong background in creating locally originated content for multiple platforms.
• Strong understanding of advanced digital ad solutions and new business development.
• Experience managing a duopoly station is preferred.
• Exceptional strategic vision, focused execution, and community involvement.

Peoria, Illinois offers a welcoming community with a low cost of living, making it an attractive place to call home. Known for its strong sense of neighborhood and excellent schools, Peoria combines the charm of a mid‑sized city with easy access to outdoor recreation along the Illinois River. Residents enjoy a vibrant arts scene, diverse dining options, and short commutes, all while benefiting from affordable housing and a balanced lifestyle.

Its central location also provides convenient travel to major Midwest cities, making Peoria an ideal spot for both work and leisure.

Compensation: $185k+ commensurate with experience and skill level. Position is eligible for bonuses and commissions.