Senior Sales Engineer; Robotics & Vision Systems

Overview

Senior Sales Engineer (Robotics & Vision Systems) –

Location:

Peterborough based, PE2 6YN
. Salary:
Competitive, DOE + Excellent Benefits.

Contract:

Full time, Permanent.

Founded in 1993, OAL is an innovative, family-owned engineering business based in Peterborough, driven by technology and a passion for transforming the food industry. We specialise in AI, automation, and robotics solutions that help food manufacturers boost productivity, ensure compliance, and stay ahead of the curve.

Are you a high-performing sales professional with a passion for robotics, automation and engineered solutions? We re expanding our Commercial Team and seeking a Senior Sales Engineer to play a pivotal role in driving growth across APRIL through solution led selling and long term customer partnerships. This is a high-autonomy, high-impact position for someone who s confident owning the full sales lifecycle, from lead generation to contract close.

• Managing the entire sales cycle from prospecting to deal closure
• Selling innovative technical and capital equipment solutions in a B2B environment
• Building and nurturing strong customer relationships at all levels
• Translating customer challenges into high-value, commercially viable solutions
• Preparing proposals, quotations and professional commercial documentation
• Negotiating pricing, terms and long-term agreements (including exclusivity)
• Maintaining accurate pipelines, forecasts and CRM data
• Collaborating with internal commercial and technical teams
• Identifying market trends and growth opportunities
• Representing OAL at client meetings, site visits and industry events
• Consistently achieving (and exceeding) your sales targets

• Essential
• Proven experience in B2B field sales
• A strong track record of meeting or exceeding targets
• Experience selling technical solutions or capital equipment
• Confidence managing complex sales cycles
• Excellent negotiation skills and commercial awareness
• Ability to operate independently and manage a national territory
• Strong communication and relationship-building skills
• Technical/engineering understanding
• Background in automation, manufacturing, robotics or engineered solutions
• Experience securing long-term or exclusive agreements
• A proactive, resilient and results-driven mindset
• Strong organisation and time management

At OAL, we believe our people are key to our success. We expect everyone to act professionally, work collaboratively and contribute to a culture of continuous improvement. At OAL, your ideas matter. We re proud to be an equal opportunities employer - everyone is welcome!

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