Business Development Executive Cambridgeshire Private Label

Potter and Moore Plc is a UK-based beauty and wellbeing brand owner and manufacturer listed on the AIM market, combining brand ownership with large-scale manufacturing expertise. The company operates two manufacturing sites in Peterborough and Tiverton, employs roughly 380 people, and produces more than 44 million units each year across personal care, haircare, skincare, and baby care categories.

The group generates revenue through two primary channels: its portfolio of owned brands, including Emma Hardie, Feather & Down, The Curl Company, and Balance Active Formula, alongside private label manufacturing for leading retail partners. Complementing these core activities, Potter and Moore also provide selected contract manufacturing services. Through this diversified model, the business supplies major retailers and premium beauty brands across both UK and International markets.

We're looking for a highly organised, enthusiastic and beauty-obsessed Business Development Executive to support the Business Development Manager in the development and growth of our retail and international customer accounts.

This is an exciting role for someone who lives and breathes beauty, skincare, haircare, fragrance and wellness products and is constantly discovering the latest trends on Tik Tok, Instagram and within the wider beauty industry.

You will play a key role in supporting new product development projects, identifying emerging trends, coordinating customer requests, preparing presentations and helping to bring innovative products to market. You'll work closely with our customers and internal teams, gaining exposure to some of the biggest retailers in the UK and internationally.

This role would suit someone who is naturally curious, commercially aware, highly organised and genuinely passionate about products and what makes them successful with consumers.

• Monitor beauty, personal care and wellness trends across Tik Tok, Instagram, retail and competitor brands.
• Identify emerging product opportunities, ingredients, packaging formats and consumer trends.
• Support the development of new product concepts and innovation ideas for customers.
• Create trend presentations and customer-facing inspiration decks.
• Maintain awareness of competitor launches and market activity.

• Support the day-to-day management of customer briefs and NPD projects.
• Coordinate samples, submissions, approvals and project timelines.
• Liaise with internal teams to ensure projects progress smoothly.
• Track key actions and follow up on outstanding tasks.
• Assist in bringing new products from concept through to launch.

• Support the Business Development Manager with customer accounts and day-to-day enquiries.
• Build strong relationships with customers and internal stakeholders.
• Prepare meeting agendas, presentations and follow‑up actions.
• Support customer meetings and retailer visits.
• Ensure customer requests are handled efficiently and professionally.

• Prepare quotations, pricing requests and customer documentation.
• Maintain customer records, product information and account files.
• Support the preparation of sales reports and business updates.
• Assist with product submissions and retailer systems.
• Provide general commercial and administrative support to the Business Development team.

• Passionate about beauty, personal care, wellness and consumer products.
• Constantly engaged with Tik Tok, Instagram and emerging beauty trends.
• Naturally curious about new products, ingredients and brands.
• Highly organised with excellent attention to detail.
• Strong communication and relationship‑building skills.
• Confiden…