Leasing and Marketing Director
Listed on 2025-12-22
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Real Estate/Property
Real Estate Sales, Property Management, Residential Real Estate, Leasing Consultant
Job Title:
Leasing and Marketing Director
We are seeking an experienced and results-driven Leasing and Marketing Director to join our team. In this role, you will be responsible for overseeing all leasing activities of our property, marketing for the property, social media postings, planning and hosting resident events for the community and maintaining positive resident relations. You will work closely with the property management team to develop and implement effective leasing strategies and drive the success of our community.
ESSENTIAL DUTIES AND RESPONSIBILITIES- Interviews prospective residents and records information to ascertain needs and qualifications.
- Accompanies prospects to model/vacant apartments and discusses size and layout of rooms, available amenities, and terms of lease.
- Ensures consistent follow-up with prospects.
- Processes application for approval in compliance with policies and procedures.
- Responsible for creating marketing materials, presenting to clients, and communicating with internal teams.
- Mentors Leasing Consultant.
- Schedules move‑ins and completes all lease paperwork with prospect.
- Walks all move‑ins prior to the move‑in date to ensure readiness.
- Follow up with new residents after move‑in.
- Inspects condition of premises periodically and arranges for necessary maintenance.
- Plans and coordinates resident events.
- Courteous, efficient handling of resident requests and complaints.
- Manages all marketing duties including preparation of market surveys, outreach marketing, and social media postings.
- Creative mindset and the ability to think outside the box.
- Developing innovative marketing strategies and campaigns to promote products or services.
- Effective time management skills.
- Assists with sending out all resident notices.
- Weekend work will be required.
- Adheres to all company policies including but not limited to safety and Fair Housing.
- Other job duties as assigned.
This position is scheduled for 40 hours in a regular work week. Hours of operation vary by site, but typical sites are open from 9:00am to 6:00pm Monday through Friday, Saturday 10:00am to 5:00pm, and on Sunday 1:00pm to 5:00pm. Leasing Marketing Directors must be available to work on weekends when scheduled and must be able to perform the essential job functions unaccompanied.
QualificationsTo perform this job successfully, an individual must be able to perform each duty satisfactorily. The requirements are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Education/ExperienceEmployment history that demonstrates the application and usage of a sales, marketing, internet and customer service background sufficient to resolve customer complaints and issues and complete financial records, documents, and reports. High school diploma or GED equivalent is required.
Language AbilityAbility to read, write, and communicate effectively to comprehend and complete legal documents, sell and explain apartment features, and answer questions. Ability to write routine reports and correspondence.
Math AbilityMathematical skills necessary to add, subtract, multiply, and divide numbers, decimals, and fractions, and calculate percentages in order to complete financial records, budgets, and other fiscal reporting information.
Reasoning AbilityAbility to apply sales skills, such as generating sales leads, conducting sales presentations, qualifying prospects, and closing sales. Ability to apply common sense understanding to carry out instructions furnished in written, oral, or diagram form. Ability to deal with problems involving several concrete variables in standardized situations.
Computer SkillsProficiency in word processing, property management applications (preferably Yardi), and spreadsheet management programs in order to complete required reports and employment documents. Proficiency and fluency in using the internet for marketing, advertising, and sales‑related circumstances, including using Google and other search engines, and navigating the internet and websites.
Certificates and LicensesIndustry certifications…
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