Associate Brand Manager

Associate Brand Manager

Shamrock Foods Company – Scottsdale, AZ

At Shamrock Farms, we’re doing dairy differently. We’re seeking a motivated and curious Associate Brand Manager to join our brand team and help shape the future of Shamrock Farms across retail and food service channels.

You’ll manage multiple dairy categories with a general management mindset, balancing brand strategy, innovation, and commercial execution to drive growth and strengthen our connection with consumers and customers. You’ll own initiatives end‑to‑end—from insight and strategy to activation and performance review—turning ideas into results that matter for both the business and the brand.

• Support brand strategy development and execution across multiple channels and develop annual portfolio plans (6 Ps: positioning, product assortment, pricing, promotion, placement, packaging) as a consumer advocate and brand champion.
• Manage business performance across multiple dairy categories and retail channels, monitoring sales, share, and profitability to identify opportunities for growth.
• Conduct brand and product performance analyses, including market trends, SKU optimization, and innovation tracking.
• Translate data and consumer insights into clear, actionable strategies that drive portfolio growth and brand equity across base business and innovation.
• Lead large cross‑functional teams from project scoping to commercialization and post‑launch evaluation.
• Work closely with Sales, Finance, R&D, Operations, and Supply Chain to commercialize new products and execute initiatives across the business.
• Develop compelling customer sell‑in materials, trade programs, and presentations to support both retail and food‑service partners.
• Collaborate with internal and agency partners to deliver impactful, on‑brand marketing campaigns, brief development, and analysis of campaign impact across earned/paid media.
• Additional duties as assigned.

• Bachelor’s degree and 2–4 years of experience in brand or product management, consumer marketing, or related CPG field (food, beverage, or dairy preferred).
• Demonstrated ability to manage multiple categories and/or projects with a general management mindset, balancing strategy, innovation, and commercial execution.
• Strong analytical skills; comfortable interpreting data, generating insights, and proficient in Excel and other analytical tools.
• Experience with syndicated data, panel and point‑of‑sale (preferred: Circana or Nielsen).
• Prior P&L exposure preferred.
• Self‑starter with a desire to roll up sleeves, manage competing priorities, and work tactically.
• Collaborative, organized, and capable of leading cross‑functional teams to execute initiatives successfully.
• Ability to think fast and react in a fast‑paced, results‑driven environment.
• Passionate about food, dairy, and building brands that deliver meaningful experiences for consumers and customers.
• Must be able and willing to drive a car.

Shamrock Foods Company is a privately‑held, family‑owned and operated Forbes 500 company dedicated to innovation in the food industry since 1922. Our core values focus on people—our associates, our customers, and the families we serve.

We live by our founding family’s motto: “Treat associates like family and customers like friends.”

Health insurance, 401(k) savings plan, profit sharing, paid time off, growth opportunities, continued education, and wellness programs.

Shamrock Foods Co. all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, sexual orientation, gender identity or any other basis protected by applicable law.

This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the “Know Your Rights” notice from the Department of Labor.