Senior Premise Market Execution Specialist

Job Description

Position Summary

The On-Premise Execution Senior Specialist is responsible for supporting the execution and achievement of Annual Business Plan (ABP) targets for the On-Premise Channel within their geographic area of responsibility. The assigned area of responsibility will be aligned with one or more of Constellation Brands Gold Network distributor partners in their given geography. The On-Premise Execution Sr. Specialist’s primary focus will be on driving superior retail execution against our on-premise sales priorities and overarching channel strategies and will be pivotal in managing local market execution, supporting the development and delivery of local business plans in coordination with our distributor management teams, driving increased distribution and availability of our beer portfolio across the market, and ensuring our world class brands are best positioned at retail to optimize sales and market share growth as a leading supplier of beer across the U.S. marketplace.

This position will work closely with CBI’s local distributor management team and Gold Network distributor partners to enhance overall market execution and ensures delivery of business plan targets supporting the on-premise channel and strategic accounts across the market.

This individual will report directly to the Senior On-Premise Market Execution Manager.

Responsibilities:

• Responsible for the local market execution of on-premise strategies and initiatives across assigned areas of responsibility.
• Works in conjunction with their Senior On-Premise Market Execution Manager, CBI’s On-Premise National & Key Account teams, local distributor management team, and Gold Network Distributor partners on the development and execution of on-premise business plans and strategic growth initiatives across assigned area of responsibility.
• Ensures overarching on-premise strategies and key sales priorities are built into localized plans. Prioritize local market opportunities to include strategic account development plans, national and regional account integration at the local market level, distributor engagement initiatives in coordination with Constellation distributor management teams, special event support, and comprehensive strategies to further drive retail execution across the on-premise channel at the local market level.
  
  Responsible for providing direct support and execution of such strategies and key sales priorities across assigned area of responsibility.
• Build and maintain strong relationships with the owners, operators, and managers of local strategic national/regional/independent accounts across assigned market. Executes CBI’s on-premise strategies and key sales initiatives across these accounts, and responsible for supporting the oversight and execution of local market programs and promotional activities supporting the development of the on-premise business.
• Work with and assist the Senior On-Premise Market Execution Manager in building localized on-premise development plans including sales, distribution, and promotional efforts. Also assists Constellation Market Development Managers in the development of the On-Premise components of his/her annual business plans.
• Identify, prioritize, and activate programming in strategic on-premise accounts (national/regional chains & local independent accounts) who align closely with Constellation’s target demographics and strategic growth initiatives. As the local on-premise market expert, keeps up to date with influencer/strategic accounts that can impact the overall market performance.
• Reports local market activity, insights, and key business updates to Senior On-Premise Market Execution Manager and key stakeholders of the sales leadership team on a regular basis.
• Responsible for the execution of local market plans to increase distribution and availability of our industry leading brand in both draft and package formats across the on-premise channel.
• Responsible for driving best in class retail execution across the on-premise ensuring local plans and programs align with our overarching on-premise sales priorities and growth strategies.
• Effectively utilizes available sales support…