Inbound & SMB Outbound Business Development Representative

At Fullbay, our mission is simple to create safer roads for our families and yours. As leaders in the heavy-duty repair industry, we power shops with technology that helps them run smarter and more efficiently. As an AI-First company, we invite artificial intelligence to eliminate friction, spark innovation, and drive efficiencies in every conversation— for our teams and our customers.

The Inbound & SMB Outbound BDR is the first voice many heavy-duty repair shops hear from Fullbay. You'll respond fast to shops that raise their hand, and you'll reach out to small shops that haven't heard from us yet. Either way, your job is to learn what the shop needs, qualify the opportunity, and book demos for Account Executives. You'll join an established team with a solid foundation, and you'll help us retire older systems and rebuild our BDR organization as AI-first.

This is a role for someone who is quick, coachable, and driven to turn conversations into booked meetings, and strong performers can grow into larger accounts on our team.

In a heavy-duty shop, when a truck rolls in, the clock starts. The best service writers ask the right questions and get the job to the right person fast. The best technicians don't wait for work orders to appear — they know every bay, every truck, and every account before the phone rings. That's the instinct this role is built for: fast when a shop calls us, and first when they haven't yet.

You're the right fit if you move quickly when a lead comes in, you like picking up the phone to start a conversation, and you keep going when the work is repetitive and the pace is high. If you study your own calls and emails to find what could have gone better, if you keep going when the numbers are slow and the work is hard, and if rebuilding how a strong team works sounds like an opportunity instead of a risk — you belong here.

• Win the speed game on inbound:
  Respond to inbound leads within minutes by phone and email, because slow follow-up loses deals.
• Prospect small shops outbound:
  Cold call, email, and social-prospect into small heavy-duty repair shops to book qualified meetings and demos for Account Executives.
• Turn interest into meetings:
  Hold real conversations with shop owners and managers, ask good discovery questions, and book qualified demos.
• Qualify with discipline:
  Apply clear qualification criteria so only sales-ready opportunities advance, and hand off to AEs with complete, useful context.
• Follow up relentlessly:
  Work leads who don't respond right away through multi-touch cadences, and keep going until you get an answer.
• Own your research:
  Take a quick look at each account and tailor your outreach so every conversation is relevant to that shop's business.
• Keep the system clean:
  Log every activity and keep Salesforce accurate and up to date on every lead and account.
• Hit and beat targets:
  Consistently deliver on response time, activity, meeting, and SQL goals with high-quality, well qualified output.
• Help rebuild the playbook:
  Test responses, talk tracks, openers, and objection handling, and use AI-first workflows to improve them. Retire what no longer works and share what does, so the whole team gets better.
• Give feedback on lead quality:
  Share what you hear from prospects with the sales and marketing teams so the leads and the messaging keep improving.
• Stay coachable and data-driven:
  Review your own call recordings and metrics, act on feedback fast, and continuously sharpen your craft.
• Master the phone:
  Handle both inbound and cold calls with strong objection-handling — stay composed, keep prospects engaged, and turn resistance into booked meetings.
• Adhere to all confidentiality and…