Area Marketing Executive

Company:
World Choice Investments LLC

Travel Requirements:
Frequent local territory travel

Department:
Marketing

Positions Supervised:
None

FLSA Status:
Non-Exempt

Reports To:

Marketing Manager

Job Status:
Full-Time

Location:

Pigeon Forge, TN / Assigned Territory

World Choice Investments LLC is seeking an outgoing, relationship-driven Area Marketing Executive to represent Dolly Parton's Stampede, Pirates Voyage, Hatfield & McCoy Dinner Feud, Titanic Museum Attraction, Comedy Barn Theater, and Frizzle Chicken Café throughout an assigned territory in the Sevier County area.

This position builds and maintains relationships with tourism and hospitality partners, manages brochure distribution and property visits, coordinates promotional programs, and helps increase awareness, referrals, and ticket sales.

The ideal candidate is self-motivated, organized, personable, and comfortable managing a field-based territory independently while communicating consistently with the Marketing Manager.

Set up and maintain brochure distribution points and coordinate distribution centers, including BDS, BRG, and Dollywood; monitor distribution companies to help ensure racks remain stocked.

Conduct regularly scheduled in-person visits to participating properties to replenish brochures and confirm marketing materials and promotional messaging meet brand standards.

Maintain accurate daily records of route visits, contacts, activities, and marketing materials using assigned reporting tools.

Visit assigned State Welcome Centers monthly.

Identify opportunities for new promotional partnerships and referrals that support ticket sales and brand awareness.

Build and maintain relationships with hotels, attractions, restaurants, retail stores, visitor centers, ticket outlets, and other tourism businesses.

Coordinate property intercept and outreach programs, including Hospitality Night Shows, the Area Marketing Partner Program, gift deliveries, community events, and parades.

Develop and carry out assigned-territory marketing strategies that support ticket sales and brand awareness.

Attend assigned Chamber, Hospitality Association, Business After Hours, and other meetings and networking events to strengthen community relationships.

Keep the Marketing Manager informed of relevant market events, partnership opportunities, and territory developments.

Submit weekly reports each Friday morning covering the previous week and plans for the week ahead.

Manage an assigned territory independently, work at a rapid pace, and maintain an ethical, professional approach to all business relationships.

Work collaboratively with team members, managers, and other departments to support organizational goals.

Maintain professional and effective communication with employees, leadership, guests, vendors, and others as applicable.

Demonstrate flexibility and a willingness to assist with changing operational and business needs.

Support a positive, respectful, and professional work environment.

Perform other duties and responsibilities as assigned based on business and operational needs.

Provide professional, courteous, and responsive service to guests, employees, and others as applicable to the position.

Demonstrate behaviors consistent with the organization's commitment to creating a positive guest and employee experience.

Communicate effectively and professionally with individuals at all levels of the organization.

Represent the company and assigned location or department in a positive and professional manner.

Follow applicable company policies, procedures, safety requirements, and departmental guidelines.

Maintain a safe, clean, and professional work environment.

Promptly report safety concerns, workplace incidents, or other concerns to appropriate management.

Complete required training and maintain any certifications, licenses, or credentials required for the position.

Protect confidential or sensitive company, employee, and guest information as applicable to the position.

Valid driver's license and proof of automobile insurance required for frequent travel throughout the assigned territory.

Proficiency in Microsoft Office, email, and basic reporting tools.

Strong interpersonal, communication, presentation, and organizational skills.

Ability to manage a…