Design Director - Samsung Account

About Us

Born from a technology and innovation company, we were raised to move fast and adapt to the pace of change our industry faces today. At our core, we turn complex problems into human, desirable, and culturally iconic campaigns and experiences.

Design Director – Samsung Account

Born from a technology and innovation company, we were raised to move fast and adapt to the pace of change our industry faces today. At our core, we turn complex problems into human, desirable, and culturally iconic campaigns and experiences.

We have a deep culture of boundary-pushing creativity, crafting ideas and content that stand out in cluttered markets, resonate with consumers, across a myriad of touchpoints.

Cheil USA serves as the lead agency for all Samsung projects in North America and is strategically located next to Samsung at Legacy Central in Plano, Texas.

We’re a platform-agnostic team of 250 specialists. From engineer–storytellers, creative specialists, to data–designers, our hybrid talents turn emerging technologies into tangible stories that bring us closer to the future. Relentlessly exploring new ways brands can connect with the audiences that matter most to them.

And that brings us to you… or rather you to us. Pushing boundaries and traditional advertising requires a curious mind undeterred by the never-been-done. We need a thinker and doer eager to explore new ways to connect with consumers.

About The Role

The Design Director sits at the heart of Cheil’s creative output, responsible for driving design excellence across brand, digital, identity, and experience. You’ll lead and grow a team of designers, ensuring that our work not only meets clients’ needs but pushes for originality, cultural resonance, and high craftsmanship. You will partner with Strategy, Creative, Production, and Client Leadership to shape work that is bold, strategically grounded, beautifully executed, and scalable.

Reports to CCO.

What You’ll Do

• Lead, mentor and grow the design team: set high standards, provide feedback, career development; foster collaboration, creativity, and craftsmanship.
• Oversee multiple projects simultaneously: ensure design consistency, quality, and on-time delivery across all work streams (branding, digital, identity, experience, etc.).
• Collaborate with strategic partners and creative leadership to translate briefs into compelling design visions and creative solutions.
• Present work to clients, articulating design rationale, building trust and pushing for creative direction.
• Own and evolve design systems / visual identity frameworks, ensuring consistency and adaptability across all touchpoints.
• Assist in resource planning: assign design resources, manage capacity, budget oversight, collaborate with design operations to optimize workflow.
• Participate in hiring, recruiting, and selecting external contributors (freelancers, agencies) when needed.
• Stay updated on design trends, technology, and visual culture; bring fresh thinking and innovation into our design processes.
• Sometimes roll up your sleeves: contribute hands-on when needed, especially in early concepts or high-stakes deliverables.

What You Bring

• Proven experience leading design on major brands and campaigns.
• Strong visual storytelling across digital, social, film, and experiential.
• Hands-on design expertise plus the leadership to inspire and grow teams.
• A collaborative spirit and relentless commitment to craft.
• A proven background working premium brands, luxury a plus.
• Strong understanding of the social space and how it moves fast and how brands fit in and adapt to changing trends.

Key Responsibilities

• Lead and mentor a growing team of designers, ensuring high standards of craft and visual thinking.
• Oversee multiple design projects end-to-end: from concept → execution → delivery.
• Collaborate closely with Brand Strategy, Creative Directors, Client Leads to translate strategy into compelling visual work.
• Maintain, evolve, and enforce design systems / visual identity frameworks so that brand experience is consistent across channels (digital, physical, environmental).
• Present design work to internal stakeholders and clients; defend design decisions, articulate creative…