Analyst, Search

With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, Starcom partners with the world's leading marketers and brands, including Bank of America, Best Buy, Kellogg Company, McDonald's, Novartis, Samsung, Visa and more.

This role at Starcom will serve as a member of Publicis Groupe's strategic internal agency, Constellation.

Constellation serves as an internal-facing brand formed by a collective of Publicis Groupe agencies to address our client's creative, data, strategy, media, and technology requirements. Team members collaborate across agencies while functioning as sub-divisions within their respective brands to provide dedicated support for the client. By acting as a unified interface, Constellation eliminates operational silos and presents a single service entity and primary point of contact for the client.

As a Search Analyst at Razorfish, you'll be an integral part of our dynamic search team, collaborating closely with integrated client teams to manage day-to-day search campaigns that drive impactful business outcomes. This entry-level role is a great opportunity for individuals eager to enhance their skills and contribute to innovative search strategies that leverage technology for competitive advantage.

• Proactively engage in understanding the evolving Paid Search landscape and best practices through continuous learning and internal training programs.
• Assist in developing and optimizing campaign components—including keywords, ad copy, landing pages, and account structure—utilizing AI-driven tools and analytics to enhance efficiency and effectiveness.
• Support the Search Manager/Senior Search Manager in managing budgets to meet performance goals while ensuring diligent account oversight.
• Coordinate daily campaign operations, encompassing trafficking, testing, optimization, and troubleshooting, with a focus on data-driven decision-making.
• Orchestrate teams of AI agents to support daily search campaign operations, enhancing workflow efficiency and ensuring seamless execution of routine tasks.
• Cultivate relationships with key publisher partners, including Google, Bing, and emerging platforms, focusing on industry trends and innovations.
• Manage monthly media spend accounting to ensure accuracy and accountability.
• Use advanced tools to compile and analyze performance data from multiple sources to generate insightful reports for both internal stakeholders and clients.
• Identify opportunities for improvement and risks within large datasets, contributing strategic recommendations through detailed analyses.
• Prepare routine and ad-hoc reports, ensuring clarity and actionable insights for clients and internal teams.
• Participate in the quality assurance process aligned with a RACI framework under the guidance of the Search Strategists and Search Supervisors.
• Foster a continuous learning mindset, embracing curiosity, taking initiative to explore new strategies and tools, and contributing fresh perspectives to team discussions.

• Search-related internship or 1-2 years of experience in a relevant industry preferred.
• A solid educational foundation in critical thinking, quantitative analysis, and effective writing.
• Proven ability to collaborate effectively in team settings while also demonstrating independent problem-solving skills, maintaining a positive and resilient attitude.
• Experience managing…