Demand Generation Manager
Job in
Plano, Collin County, Texas, 75086, USA
Listed on 2026-01-15
Listing for:
SalaryGuide
Full Time
position Listed on 2026-01-15
Job specializations:
-
Marketing / Advertising / PR
Marketing Strategy, Marketing Manager, Digital Marketing, Marketing Communications -
Sales
Marketing Communications
Job Description & How to Apply Below
Responsibilities
- oversee the development and execution of demand generation campaigns
- employ marketing automation tools
- utilize data insights to optimize lead generation efforts
- work closely with the sales and marketing teams to drive B2B marketing strategies that align with the company's revenue goals
- analyze campaign performance, identify growth opportunities, and refine tactics to maximize ROI
- Bachelor s degree in Marketing, Business, or a related field
- Proven expertise in Lead Generation and B2B Marketing strategies
- Strong skills in Marketing Analytics and Marketing Automation tools
- Experience in Sales and collaborative sales enablement
- Ability to develop and manage data-driven marketing campaigns
- Excellent communication and project management abilities
- Familiarity with CRM platforms and relevant industry tools is a plus
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