ECommerce Marketing Manager

Job Title: eCommerce Marketing Manager

Location: Plano, TX

Pay Rate: $75.00/hr.

Schedule: Fully on-site, Monday – Friday | 8:00 AM to 5:00 PM (hours may vary)

Staffmark Total Talent Solutions offers this exciting contract opportunity at a global leader in electronics, mobile devices, and appliances located in Plano, TX.

eCommerce Marketing Manager

Top

Skills:

Summary:

Manage the strategy and execution across the Consumer Decision Journey on our website for the CTV category.

Responsibilities:

• Manage CTV marketing activities on our website, including the strategy/development of local marketing pages, the localization of globally developed product/marketing pages, and the optimization of the user experience.
• Help develop and execute an integrated digital advertising strategy across key digital touchpoints to ensure communication of key promotions and  initiatives.
• Brief and optimize SEM and SEO efforts.
• Lead strategic promotions work streams for our website to drive sell-through. Provide and prepare presentations for regular executive share-out.
• Develop clear, concise briefs for the creative agency, drive timelines for asset development, and lead internal reviews with key stakeholders.
• Work with the performance analytics team to identify and lead the real-time optimization of marketing across our website.

Requirements:

• Bachelor’s degree required.
• 4-5 years of relevant marketing experience with at least 2/3 years of digital marketing experience.
• Expertise in digital marketing and agency management.
• Digital analytics and evaluating data sets to identify learnings to inform the business.
• A passion to stay on top of technology, social, and industry trends to stay at the forefront of emerging digital marketing trends.
• Website planning and optimization.
• Experience optimizing for SEO/SEM.
• Project management / Time management.
• Proven capability to lead collaboration across different teams (Brand, eCommerce, Media, agencies, etc.) to provide integrated Brand Digital communications leadership.
• Strong interpersonal and communication skills and ability to gain alignment across various stakeholders.

Preferred

Skills:

• Experience in a corporate or executive office setting.
• Multilingual abilities (e.g., English, Korean, or other languages) are a plus.
• Verbal and written communication skills, negotiation skills, customer service, and interpersonal skills.
• Expert ability to work independently and manage one’s time.
• Strong mentoring skills necessary to provide support and constructive performance feedback.
• Expert knowledge of principles and methods for showing, promoting, and selling products or services.
• Expert ability to develop marketing and pricing strategy.
• Expert knowledge of media production, communication, and dissemination techniques and methods.

Staffmark talent working with this client receives competitive compensation and a great benefits package!

Employee Benefits Include:

• Medical
• Dental
• Vision
• 401k
• Paid Time Off + More!