Digital Marketing Manager, Home Appliances

CLIENT HIGHLIGHT The client you will be working for is a Top 20 Fortune Global 500 Consumer Electronics and Technology Company. This opportunity will give you experience in the technology sector in the United States with a company that is a globally recognized leader in smartphones, televisions, home appliances, and semiconductor innovation — and one of the most well-known brands in the world.

LOCATION Plano, TX 75023

COMPENSATION $59.50 per hourSCHEDULEOn-site Monday-Friday (40 hrs per week)
CONTRACT TERM6-month contract with high likelihood of extension/conversion to full-time employee POSITION OVERVIEW – Digital Marketing Manager, Home Appliances The main function of a marketing manager is to lead the research market conditions in local, regional, or national areas to determine potential sales of a product or service. A typical marketing manager is responsible for gathering information on competitors and methods of marketing and distribution.

RESPONSIBILITIES
• Lead end-to-end creative development for assigned categories within the Digital Appliances line of business — writing clear briefs, managing agency workflow and timelines and running internal reviews — so creative output consistently lands on strategy and on schedule.
• Own the consumer experience on S.com in partnership with the Demand Gen Digital & E-com teams, identifying opportunities to sharpen our value propositions across the portfolio that will drive conversion.
• Serve as the connective thread across CRM, Paid, Social, and Retail Ops, ensuring messaging, content, digital experiences and in-store creative all stay consistent throughout the consumer engagement journey.
• Ideate and champion creative concepts that break through competitive noise, acting as the primary point of contact for creative agencies to keep asset execution consistent across every owned channel.
• Lead strategic, cross-line-of-business promotions that drive sell-through, and translate results into clear, executive-ready presentations and share-outs.
• Identify process and efficiency improvements across digital workflows, bringing forward-thinking solutions as the team's needs scale.
• Track and analyze KPIs across marketing tactics to show what's working and inform the next round of creative and promotional decisions.
• Advise business and other groups on local, national, and international factors affecting the buying and selling of products and services.
• Confer with legal staff to resolve problems, such as copyright infringement and royalty sharing with outside producers and distributors.
• Develop pricing strategies, balancing firm objectives and customer satisfaction.
• Direct the hiring, training, and performance evaluations of marketing and sales staff and oversee their daily activities.
• Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, and return-on-investment and profit-loss projections.
• Formulate, direct and coordinate marketing activities and policies to promote products and services, working with advertising and promotion managers.
• Identify, develop, and evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
• Negotiate contracts with vendors and distributors to manage product distribution, establishing distribution networks and developing distribution strategies.
• Use sales forecasting and strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.

REQUIRED SKILLS
• 4-5 years of directly applicable brand and product marketing experience, with a track record of driving cross-functional collaboration and…