Director, Franchise Strategic Marketing – Mechanical Circulatory , Heart Failure Division

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 115,000 colleagues serve people in more than 160 countries.

At Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self and live a full life. You’ll also have access to:

• Career development with an international company where you can grow the career you dream of
• Free medical coverage for employees
  * via the Health Investment Plan (HIP) PPO
• An excellent retirement savings plan with high employer contribution
• A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune
• A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists

Want to play a leading role in redefining the future of Heart Failure? In Abbott’s Heart Failure (HF) business, we’re developing solutions to diagnose, monitor and manage heart failure, allowing people to restore their health and get on with their lives. This opportunity plays a critical role in shaping Abbott's Mechanical Circulatory Support (MCS) strategy across the continuum of chronic and acute heart failure.

As a key member of the franchise leadership team, you will have end-to-end responsibility for franchise strategy, branding, portfolio management, and commercial execution. You will partner with executive leadership to develop, refine, and execute short- and long-term growth strategies that advance Abbott's leadership in advanced heart failure and circulatory support therapies while improving outcomes for patients worldwide. The successful candidate will combine deep strategic thinking, strong commercial acumen, and market expertise to identify growth opportunities, shape portfolio strategy, and execute initiatives that drive adoption of innovative technologies and solutions for patients with advanced heart failure and cardiogenic shock.

• Drive franchise-level decisions that are strategic, tactical, and operational in support of Abbott's Mechanical Circulatory Support business.
• Operate with clear end-to-end ownership of the MCS franchise.
• Serve as the global marketing lead and subject matter expert for Abbott's Mechanical Circulatory Support portfolio across acute and chronic heart failure markets.
• Lead category strategy, market planning, and execution to achieve short- and long-term business objectives.
• Develop and execute franchise growth strategies, including organic innovation, portfolio expansion, market development, and inorganic growth opportunities.
• Maintain a deep understanding of heart failure, cardiogenic shock, ventricular assist devices, and emerging MCS technologies, anticipating shifts in clinical practice, care pathways, and healthcare economics.
• Stay ahead of direct and indirect competition, translating market dynamics and competitive insights into strategic business recommendations.
• Generate customer and market insights to inform portfolio strategy, investment priorities, and innovation roadmaps.
• Use market research, customer input, and stakeholder feedback to ensure differentiated, profitable products and solutions are developed and brought to market.
• Partner closely with R&D, Clinical Affairs, Medical Affairs, Health Economics & Reimbursement, Quality, and Commercial teams to identify unmet needs and guide future product development.
• Provide leadership throughout the…