Director, Client Relationship Manager, Management

Join to apply for the Experience Director role at The Bay Club Company

The Experience Director is a senior, non‑exempt‑level leader responsible for driving membership sales, service excellence, and top‑line revenue growth for their designated Club or Campus. This role is focused on cultivating and sustaining meaningful client relationships across the full membership lifecycle—from initial inquiry and onboarding through ongoing engagement, retention, and renewal.

With a primary emphasis on sales performance and service quality, the Experience Director leads all membership recruitment efforts, identifies growth opportunities, and delivers a personalized, hospitality‑driven member experience. This leader actively recommends and promotes membership offerings, designs tailored solutions for prospective and existing members, and consistently achieves monthly and annual revenue targets. In addition, the Experience Director trains, coaches, and guides the Experience team, setting clear expectations, developing sales and service capabilities, and fostering a culture of accountability and excellence.

Beyond core sales leadership, the Experience Director provides light oversight of daily operations to ensure a seamless, brand‑aligned experience throughout the club. They collaborate closely with internal teams to support programming, service delivery, and operational standards, contributing to an environment that promotes member satisfaction, loyalty, and long‑term retention.

Reporting directly to the Club Manager, this role is ideal for a results‑driven leader who excels in relationship building, strategic sales execution, team development, and the creation of exceptional member experiences. The Experience Director brings genuine passion, energy, and commitment to the Sports, Outdoor Recreation, and Active Lifestyle category, embodying the heart, soul, and joy of the brand.

Our unique culture is at the heart of all we do and is guided by our values and behaviors. It’s what we expect of ourselves and each other every day. We call it our “Code of Culture”.

Our Code of Culture includes Our Mantra, Our Actions We Live By, and Pete’s Promise.

• Respect The Past
• Accept Responsibility
• Pay it Forward

• Keep It Real. Always. We need open and honest discussions. We need courage to speak up and to call things out that aren’t good enough. And we navigate tough conversations with empathy and grace.
• Think Ahead. Be An Owner. Always be proactive, not reactive; be on the front foot. If we want to be an owner of this business, we must act like it!
• Stay Humble. Hustle Harder. Show up and do the hard work. Be a gritty, roll‑up‑your‑sleeves kind of crew. Know it’s never about one person–we are a part of a powerful team.
• One Team. One Voice. Be ONE united team. When we move in the same direction, there are no limits to what we can accomplish.
• Be Curious. Ask Why. Stay member curious. We seek to understand, and we never settle. We ask questions to truly understand the core of a matter.

• Service Forward
• Ruthlessly Consistent
• Do the Right Thing

• Champion and model Bay Club’s values within the Sports, Outdoor Recreation, and Active Lifestyle category.
• Build authentic, personal relationships by engaging regularly with members and associates to understand their motivations and goals.
• Maintain comprehensive product knowledge across all amenities, programs, services, and Shared Membership offerings.
• Lead with a teaching mindset by sharing knowledge, coaching peers, and fostering continuous learning within the Experience Team.

• Develop a deep understanding of the history, evolution, and value proposition of Bay Club’s Shared Membership model to guide prospects toward the optimal membership solution.
• Demonstrate expert‑level knowledge of Shared Membership structure, pricing, benefits, and positioning to confidently educate prospective and existing members.
• Engage prospects through multiple channels—including in‑person tours, virtual consultations, phone outreach, and personalized follow‑ups—to meet members where…