Vice President, Brand

Vice President, Brand Experience – Intereum

Join to apply for the Vice President, Brand Experience role at Intereum.

Through our offering of furniture, walls, and audio‑visual solutions, Continua Interiors is on a mission to transform the way people work, learn and heal across the Midwest. Continua places great importance on fostering a supportive work environment that values culture, community, and connection with both team members and clients. We are not just a company but a movement reshaping the dealer landscape across the Midwest.

• LMA
• Shape Continua’s A+D Strategy
• Own Key National A+D Relationships
• Brand Experience Strategy & Experience Center Activation

• Lead, coach, and mentor A+D teams across all markets, ensuring consistency in relationship strategy, messaging, and engagement.
• Develop a global A+D strategy that integrates brand storytelling, industry influence, market intelligence, and partnership planning.
• Steward relationships with key design and real‑estate influencers, aligning Continua’s presence and programming across multiple offices and markets.
• Collaborate cross‑functionally with Marketing, Sales, and Miller Knoll leadership to amplify Continua’s position as a leading dealer partner and integrated solutions provider.
• Champion a unified experience, ensuring every experiential brand touchpoint reflects Continua’s standards of hospitality, connection, and inspiration.
• Create and guide the strategy for Continua’s Experience Centers, including content, programming, design intent, hospitality standards, and activation.
• Partner closely with peers to develop thought leadership, educational programming, showroom content, and events that elevate Continua’s relevance within the design community.
• Provide strategic direction and oversight for the Manager, Brand Experience in the execution of physical experiences, events, and concierge leadership.
• Represent Continua as a national industry voice at conferences, design events, panels, and partner engagements.
• Identify trends, opportunities, and best practices that shape Continua’s future state of A+D engagement and brand experience.
• Foster a culture of collaboration, curiosity, and excellence across the entire A+D and brand experience ecosystem.

• 10+ years in design, architecture, workplace strategy, or the contract furniture industry, with national or multi‑market experience preferred.
• Demonstrated success leading high‑performing, relationship‑driven teams.
• Established senior‑level relationships within the A+D community.
• Deep understanding of commercial interior design principles and the business of design.
• Experience shaping brand or experience strategy within a creative or design‑focused environment.
• Exceptional communication and presentation skills across diverse audiences.
• Strategic, collaborative mindset with a passion for elevating experiences and partnerships.
• Familiarity with Miller Knoll brands and ecosystem (preferred).
• Ability to travel between markets (approx. 10–15%).
• Physical Requirements:
  
  While performing the duties of this job, the employee is regularly required to sit; reach with hands and arms and talk or hear. The employee is occasionally required to stand; walk and stoop. The employee may occasionally lift and/or move up to 20 pounds. This position may require travel between offices, jobsites, and/or client locations, which may involve extended periods of sitting or standing, lifting light luggage, and adapting to different time zones.

• A State‑of‑the‑art facility with incredible technology throughout and a multitude of work spaces at your disposal.
• Use the EOS (Entrepreneurial Operating System) methodology to provide tools to help individuals and teams achieve goals, growth, and improvement.
• Quarterly All Company Meetings.
• Community service opportunities.
• Company social hours.
• Ability to use your talents and strengths to make a positive impact.

The hiring compensation range for this position is a base salary of $130,000–$160,000 with eligibility for bonuses. Individual base pay will depend on a wide range of factors including your skills,…