Marketing Data Analyst | Polaris

Location:

Plymouth, MN | Hybrid, onsite Tuesday - Thursday

Job Type: Contract (6 months) + potential to extend

Compensation: $/hr

Industry: Powersports

Our firm is partnering with a leading global manufacturer in the powersports, mobility, and recreational vehicle industry to identify a Marketing Data Analyst. This organization leverages data-driven decision making to support marketing effectiveness, customer engagement, retail performance, and overall business growth. This role is ideal for a highly technical analyst who enjoys working with large datasets, solving complex data challenges, and transforming raw information into actionable insights.

The successful candidate will be naturally curious, detail-oriented, and motivated to continuously learn and improve reporting and analytics processes.

• Develop, optimize, and troubleshoot SQL queries to support reporting, analysis, data validation, and ongoing business needs.
• Own, maintain, and enhance Power BI dashboards, datasets, reporting logic, and documentation to ensure accuracy and usability.
• Analyze large and complex datasets to identify trends, uncover insights, and support business decision-making.
• Partner with data engineering teams to improve data quality, strengthen data foundations, and support scalable analytics solutions.
• Perform root cause analysis related to reporting discrepancies, data quality issues, and unexpected business performance outcomes.
• Investigate raw data to answer business questions and provide actionable recommendations.
• Translate business requirements into reporting specifications, data requirements, and repeatable analytical solutions.
• Collaborate with marketing, analytics, retail, and cross-functional stakeholders to deliver trusted and impactful reporting.
• Support marketing performance measurement and contribute to data-driven marketing strategies.

• Required Bachelor's degree in Analytics, Data Science, Information Systems, Business, Statistics, Economics, Marketing, or a related field; equivalent experience may be considered.
• 3+ years of experience in data analytics, business intelligence, reporting, or a related data-focused role.
• Advanced SQL skills with experience querying, transforming, troubleshooting, and validating large datasets.
• Experience developing and maintaining Power BI dashboards, datasets, and reporting solutions.
• Experience working with large-scale data environments and complex data structures.
• Experience with Snowflake or a similar cloud data warehouse platform.
• Strong analytical and problem‑solving skills with the ability to conduct root cause analysis.
• Demonstrated ability to work independently, manage priorities, and drive projects forward with minimal oversight.
• Strong communication skills and the ability to translate data findings into business recommendations.
• Curiosity, initiative, and a continuous learning mindset.

• Experience in marketing analytics, digital marketing measurement, campaign performance reporting, or customer journey analytics.
• Background supporting marketing or retail‑focused business teams.
• Experience with DAX, Power Query, and data modeling best practices.
• Familiarity with demand generation, customer insights, or consumer behavior analytics.
• Experience partnering with cross‑functional teams in a fast‑paced, data‑driven environment.
• Knowledge of modern analytics ecosystems and data visualization best practices.

Dahl Consulting is proud to offer a comprehensive benefits package to eligible employees that will allow you to choose the best coverage to meet your family’s needs. For details, please review the DAHL Benefits

Summary:

As an equal opportunity employer, Dahl Consulting welcomes candidates of all backgrounds and experiences to apply.