E-commerce Specialist

Holt Engineering is looking for an experienced E-commerce Specialist to take ownership of our clients Shopware-based e-commerce platforms. This is a senior, hands-on role focused on driving online revenue through platform optimisation, conversion rate optimisation, checkout improvements, and data-led experimentation.
You’ll play a key role in shaping their e-commerce strategy, improving user experience, increasing conversion rates, and implementing effective upselling and cross-selling initiatives.

The role is office based, Monday to Friday, salary is £55-£75k DOE

Duties for the successful E-commerce Specialist:
Develop and execute the e-commerce strategy aligned with business and revenue goals
Manage and optimise Shopware platforms, including customisation and performance improvements
Analyse customer behaviour using analytics, heatmaps, and session recordings
Identify friction points across the customer journey and implement improvements
Optimise product pages, category pages, and landing pages to improve UX and conversion rates
Lead CRO initiatives, including A/B testing and experimentation
Optimise checkout flows to reduce abandonment and improve completion rates
Improve payment journeys, form design, site speed, and trust elements
Design and implement upselling and cross-selling strategies to increase average order value
Define KPIs and performance dashboards to support continuous optimisation

Requirements to be considered for this E-commerce Specialist role:

Essential

5+ years’ experience in an E-commerce Specialist or similar role
Strong, hands-on experience with Shopware including customisation
Solid understanding of e-commerce strategy, UX, and CRO best practices
Proven experience optimising checkout flows and payment journeys
Strong analytical skills with tools such as Google Analytics, Hotjar, or similar
Ability to turn data insights into clear, actionable improvementsDesirable

Bachelor’s degree or equivalent experience
Experience driving revenue growth through CRO, merchandising, and personalisation

Benefits for the succesful E-Commerce Specialist:
20 days holiday pro-rata, plus UK Bank Holidays and Christmas shutdown
Salary reviews
Free  parking
On-site shower and changing facilities
Independent Employee Assistance Programme
Eye-care vouchers for eligible staff
If you possess the required skills and are lloking for your next challenge please apply with your CV today and Yasmin will call you