Digital Marketing Specialist

Digital Marketing Specialist | Poole | Permanent, Full-time | Up to £38,000

You’ll own the digital presence of two growing brands in the sports space, across both B2B and B2C audiences.
From paid campaigns to SEO and content, your ideas and analysis will directly shape how the business grows.
This is a role for someone who loves testing, learning and turning data into real commercial results.

As a Digital Marketing Specialist, you will benefit from:

Hybrid working from a Poole office base
Genuine ownership of digital activity across two brands
Direct reporting line to the Head of Marketing, with support and visibility
The chance to explore new channels, tools and AI-led search opportunities
A permanent, full-time role in a business with clear growth ambitions
As a Digital Marketing Specialist, your responsibilities will include:

Planning, running and optimising Meta and Google Ads campaigns, from audience and creative to landing pages and conversion
Managing both websites and leading SEO, AEO and GEO activity to grow visibility across search and AI platforms
Using Hub Spot for landing pages, lead tracking, email marketing, automation and reporting
Managing social media, content calendars and copy for social, email, web, blogs and case studies
Planning digital activity around events, product launches and key commercial moments
Analysing performance and budgets to make data-led recommendations that improve ROI
As a Digital Marketing Specialist, your experience will include:

3+ years in digital marketing, ideally across B2B and B2C
Proven PPC experience on Meta and Google Ads
Strong skills in Adobe Creative Suite (Photoshop, Illustrator, InDesign and Premiere Pro)
Solid SEO, GEO and AEO knowledge with a record of improving rankings
Strong analytical skills and confidence interpreting performance data
Desirable:
Hub Spot experience, a Bachelor’s degree in Marketing or similar, CRO/UX awareness, photo and video skills, and a passion for sports, especially football
If you’re a Digital Marketing Specialist ready to make your mark on two brands and see the impact of your work every week, this is the next step for you. Apply today with an up-to-date CV or call Nina Cranidge at Rubicon for more information.

While Rubicon uses AI to help speed up processes across the business, every application is reviewed by a human to ensure the right decision is made