Senior Manager - Events and Field Marketing

Stronger, more resilient communities are built by the people inside government and regulated industries who keep critical infrastructure running. But they're working against real headwinds: fragmented data, field crews without the right tools, and high-stakes decisions made without a complete picture.

Forerunner exists to fix that. We build intelligent software that connects the systems these agencies and firms already rely on, fills the gaps those systems can't, and turns fragmented information into decisions and actions that reduce liability, surface revenue, and prevent small problems from becoming emergencies.

We're looking for our first dedicated Sr Manager - Events. Our market gathers in person: state floodplain, stormwater, asset management, construction, and grant conferences; association chapter meetings; lunch and learns; client dinners. That's where the people we serve learn, compare notes, and decide who to trust. We're hiring someone to own that channel end to end: the strategy, the budget, and the execution.

Most of these events are run by associations we want long-term relationships with, so the role is part events and part partner management. You'll own how we show up at each event and how we work with the organizations that host them, year over year.

• Own the event portfolio and its budget. You'll build the annual plan - which conferences and association meetings we attend, at what level of investment, and which ones we walk away from. You'll bring the recommendation and the numbers behind it, not a list of options.

• Run conferences end to end. Booth presence, collateral, speaking and panel submissions, pre-booked meetings, and on-site execution. You'll be the person who makes sure nothing about our presence is left to chance.

• Manage the vendors and the physical footprint. Booth, swag, print, shipping, and event-services vendors - sourcing, negotiating, managing quality and timelines, and keeping inventory ready for the next show.

• Build our smaller, higher-intent events. Lunch and learns, association sessions, themed dinners, and regional gatherings.

• Make our sales team effective at events. Playbooks, pre-event briefs, meeting targets, and follow-up expectations, built with our demand generation team - so the pipeline our AEs and BDRs build on-site gets followed up.

• Build our association partnerships. You'll own the relationships with the state and national associations whose members we serve: sponsorship negotiations, speaking slots, co-hosted webinars and training, and placement in their member communications. The goal is to turn one-off sponsor ships into standing partnerships that keep us in front of their members between conferences.

• Own the number. You'll set targets for meetings booked and pipeline generated per event, report against them, and use the results to reshape next year’s plan.

Expect to travel 30-40% of the time.

Within your first year, we have an event portfolio built on evidence instead of habit - we know what each event costs, what it produces, and why it's on the list. We show up as the most credible team in the room at every event we attend. We have standing relationships with the associations that matter most in our market, and those relationships get us more than a booth.

Sales walks into each conference with meetings booked and walks out with a pipeline that gets followed up. And when leadership asks "should we renew this sponsorship?", you have the answer.

You'll define how Forerunner shows up in person. You might be a good fit if you:

• Have 6+ years of marketing, B2B events, field marketing, or partnerships experience with a record of hitting goals you were…