Ad Product Manager
Job in
Portland, Multnomah County, Oregon, 97204, USA
Listed on 2026-01-12
Listing for:
Lamwork
Full Time
position Listed on 2026-01-12
Job specializations:
-
Business
Product Specialist, Business Analyst, Business Development, Business Management
Job Description & How to Apply Below
Updated:
Jun 24, 2025 - The Ad Product Manager collaborates with cross-functional teams to prioritize product development and design enterprise solutions focused on workflows, APIs, and decision engines. This role identifies improvement opportunities through metrics analysis and drives innovation in eCommerce by researching and engaging with technology partners. The manager also manages vendor relationships and maintains a strong understanding of competitor trends and emerging technologies to enhance product strategy.
for Ad Product Manager Skills and Responsibilities on a Resume
1. Ad Product Manager, Innovate Digital Solutions, Austin, TX
Job Summary:
- Own the product lifecycle from start to finish.
- Introducing and marketing new products by developing and executing product concepts.
- Facilitate communication and check-points with stakeholders of internal digital support teams
- Work across both digital and brand sales teams to help support ongoing sales efforts and maintain product focus for RFP success.
- Bolster product documentation – product playbook slides, FAQs, working demos, etc.
- Liaise with marketing teams to strengthen presentations and marketing messaging related to ad products.
- Surface insights from sales and collect and analyze market feedback as part of efforts to improve and evolve existing ad products
- Prioritize and execute research on industry trends in partnership with the Ad Product Research and Marketing lead to identify disruptive technologies and competitors.
- Educate and relentlessly evangelize the mission to retain clear sales focus and sales success of products and capabilities within the market
- Collaborate with Research and Marketing lead on the team to cultivate concepts that can be turned into pieces for publication in the industry press.
- Set a high bar for pace and quality.
Skills on Resume:
- Product Lifecycle Management (Hard Skills)
- Cross-functional Collaboration (Soft Skills)
- Product Documentation Creation (Hard Skills)
- Sales Support and RFP Management (Hard Skills)
- Market Research and Analysis (Hard Skills)
- Industry Trend Identification (Hard Skills)
- Communication and Evangelism (Soft Skills)
Job Summary:
- Define and own the product vision and strategic direction for the optimization and production planning portfolio
- Create and maintain product roadmaps and Go-to-Market plans
- Manage the products throughout the product lifecycle
- Work closely with Product Owners, Sales, R&D, Services, and Support to ensure strategic goals and business objectives are met
- Ensure the product economy is in line with financial targets
- Keep an updated understanding of market trends and needs, and identify new market opportunities
- Create and present high-quality business cases for potential new products
- Contact and build relationships with potential clients and keep close contact with existing clients to ensure the company has an updated opinion on client needs and expectations.
- Ensure new products and upgrades are launched with the required quality, documentation, marketing material, and internal knowledge of the product/upgrade
- Collaborate with other business areas within Volue to realize cross-unit synergies
Skills on Resume:
- Roadmap Planning (Hard Skills)
- Lifecycle Management (Hard Skills)
- Market Analysis (Hard Skills)
- Business Case Development (Hard Skills)
- Client Relations (Soft Skills)
Job Summary:
- Ensure that product strategy is closely aligned with business requirements and overall strategic direction
- Take account of user experience and impact, operational efficiency, integration with other programs, data strategy and harmonization, and support of revenue goals.
- Work in collaboration with key stakeholders, and technical and business SMEs across OUP throughout the lifecycle of the products
- Oversee the product roadmap and prioritize product features and business requirements to meet the needs of internal users.
- Implement a product and data strategy for MIP that delivers long-term impact and commercial success for OUP.
- Develop a strategic product roadmap that identifies key priorities and approaches to the implementation of MIP-related products, systems, and…
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