Parts Counter Sales Lead
Listed on 2026-10-15
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Sales
Inside Sales
Pac West Machinery is recruiting for a Parts Counter Sales Lead for its branch in Portland, OR. Pac West provides a full line-up of machinery covering general production, aggregate processing, road building machines, compact utility equipment and attachments from well-known companies including Volvo Construction Equipment, Metso, Yanmar, Atlas Copco and others. The company delivers comprehensive sales, rental, leasing, parts and service support in Washington, Oregon and Idaho.
We are a dynamic company offering an environment that fosters individual growth and that rewards individual and team performance. More can be seen at
The Parts Counter Sales Lead is responsible for overseeing daily counter sales operations while actively selling heavy equipment parts and accessories to customers. This role provides front-line leadership to Parts Counter Sales Representatives, ensures exceptional customer service, supports revenue growth, and maintains accurate inventory and order processes. The Lead serves as the subject matter expert for parts systems, product knowledge, and customer solutions, while modeling high performance and operational excellence.
Essential Duties and Responsibilities- Provide prompt, professional counter service to customers in person, by phone, and electronically
- Identify customer needs and recommend appropriate heavy equipment parts and solutions
- Prepare accurate quotes, process orders, and coordinate special or emergency orders
- Maximize sales opportunities through upselling and cross-selling
- Resolve customer concerns and ensure high levels of satisfaction
- Build and maintain strong customer relationships
- Provide day-to-day direction and support to Parts Counter Sales Representatives
- Assist in training, onboarding, and mentoring new team members
- Monitor workflow and ensure efficient counter coverage
- Promote a positive, team-oriented work environment
- Act as primary point of contact in the absence of the Parts Manager
- Daily admin duties to ensure efficient department operations.
- Ensure accuracy in parts lookup, ordering, pricing, and invoicing
- Ensure part invoices are coded and submitted daily
- Assist with cycle counts and inventory reconciliation
- Coordinate with warehouse staff to ensure timely order fulfillment
- Maintain organized and professional counter and showroom areas
- Follow all company safety procedures
- High school diploma or equivalent required
- 5+ years of parts counter sales experience in construction equipment (preferred), transportation, agriculture or automotive industries.
- Prior lead or supervisory experience preferred
- Knowledge of crushing and screening parts and equipment preferred
- Strong knowledge of heavy equipment parts and components
- Proficiency with electronic parts catalogs and dealership management systems
- Excellent customer service and communication skills
- Ability to multitask in a fast-paced environment
- Leadership and coaching ability
Compensation
: $35.00 - $39.00 per hour
Benefits: Medical, Dental, Vision, and Prescription Insurance;
Flexible Spending Account/FSA (Health & Dependent Care); 401k/Roth Retirement Savings Plan with Company Match;
Paid Time Off (Vacation, Sick, Holiday, Bereavement);
Wellness Program;
Gym Discount Program;
Health & Wellness Discount Program;
Employee Assistance Program;
Virtual Medicine for Urgent Care, Behavioral Health, and Joint & Musculoskeletal Care;
Company Paid Life Insurance & Disability Benefits;
Additional Supplemental Insurance (Accident, Cancer, Critical Illness, Disability, Term Life);
Paid Employee Development and Training
Pac West Machinery is an equal opportunity employer and prohibits unlawful discrimination based on race, color, religion, gender, sexual orientation, gender identity/expression, national origin/ancestry, age, disability, marital and veteran status.
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