Senior Area Manager, Community – West

Position: Senior Area Manager, Community – USA West
Your Opportunity at ARC’TERYX:

As the Senior Area Manager, Community for USA West, you lead the Arc’teryx community strategy across key markets including Seattle, Portland, Los Angeles, and San Francisco and Pacific outdoor hubs. You will design initiatives that authentically engage and grow our community, ensuring Arc’teryx continues to inspire, innovate, and lead across these diverse urban and outdoor-oriented hubs.

While you set the vision and direction, you will also serve as a mentor and people leader to your team; enabling them to deliver best-in-class experiences through Academy Light activations, new store openings, metropolitan endemic events, the Retail Academy Prep Series, and athlete/guide partnerships. This role blends strategic oversight, team leadership, and operational excellence, while fostering strong relationships with athletes, guides, pro partners, local ambassadors, and grassroots communities.

This role can be hired remote. Business operations occur on PST time zone. Travel to each market is required.

Meet Your Future Team:

We bring Arc’teryx to life across North America through snow, climb, and trail experiences, from Academies and field marketing to community events and mountain town partnerships. Our team drives impact through sponsor ships, product testing, seeding, and new store openings, while championing circularity with ReBird™. United by a love of the outdoors, we create connections that inspire exploration and community.

If you were in the Senior Area Manager, Community – USA West role now, here are some of the core activities you would be doing:

Strategic Leadership

• Designing and implementing the USA East community strategy, aligned with North American priorities, while tailoring initiatives to resonate authentically in urban markets

• Focusing efforts on New York and Boston, while identifying opportunities for expansion in other East Coast cities

• Position USA East as a flagship community region, piloting new concepts and setting a high standard for engagement

• Leveraging insights, trends, and opportunities to evolve strategy and deliver measurable growth

• Conducting bi-monthly market travel across assigned regions to support store visits, community events, Academy or brand activations, ambassador engagement, and regional athlete meetings

Event & Experience Leadership

• Overseeing the vision and execution of Academy Light experiences, ensuring high-quality, inclusive learning opportunities that build deep community connection

• Leading new store opening activations, developing event strategies that celebrate local communities and drive brand presence

• In partnership with the Sponsor ships and Partnerships teams, directing the planning and delivery of select mountain town endemic events that honor the roots of our community and strengthen loyalty in core outdoor hubs

• Partnering with the Brand Experience, GTM, Retail Leadership and Field Marketing teams to lead the Retail Academy Prep Series, ensuring retail staff are prepared and inspired to activate community experiences with excellence

Relationship & Partnership Management

• Building, nurturing, and activating relationships with regional athletes, guides, pro partners, and ambassadors, ensuring their voices are integrated into community activations

• Managing the Core Community Ambassador program in East Coast markets, empowering grassroots connections

• Collaborating with store teams, marketing, and brand partners to align on community goals and amplify impact

Media & Amplification

• Managing paid media budgets for community initiatives, ensuring efficient spend and maximized ROI

• Partnering with content and brand teams to create compelling storytelling that amplifies events and extends reach

People Leadership & Team Development

• Leading, coaching, and developing the Area Community Specialist and Coordinator, providing mentorship, feedback, and growth opportunities

• Fostering a culture of accountability, collaboration, and innovation within the US East community team, ambassador, regional athletes and retail leaders

• Acting as a role model and culture carrier, embodying Arc’teryx values in leadership and decision-making

Me…