Social Media Executive

Create Joy. Protect Wildlife. Build for Growth.

At Elizabeth Scarlett, we exist to create joy, inspire wonder, and protect wildlife - using art and design to connect people to nature, and to one another. By 2030, our goal is to have contributed over £2 million to wildlife conservation.

As our next Social Media Executive, you will join a team that leads with kindness, dreams big and takes action together. You will be helping to scale a creative, purpose-led brand while shaping the impact we make in the world.

Employment type: Full Time

Organic Social is a primary driver of brand affinity, community engagement, and sustainable growth. As Social Media Executive , you'll take full ownership of day-to-day execution across our social channels (currently Instagram and Tik Tok), sitting at the heart of how ES shows up daily online.

Reporting to the Social & Influencer Manager, you'll work closely with the Influencer & Community Executive, and collaborate with the Brand and Creative teams, to bring campaigns, community, and platform-native content to life across every channel.

If you're a genuine "Swiss Army knife" - ideas-led, hands‑on, and excited to own the calendar end-to-end rather than wait for direction, this role is for you:

• Real ownership and responsibility across Instagram and Tik Tok - not a "support only" role
• Exposure to the full social engine: organic content, community, influencer collaboration, and event content
• Clear progression toward Senior Social Executive or Social Media Manager
• A collaborative team that values quality, autonomy, and learning

This role is best suited to someone with solid platform execution experience for a brand who wants to deepen their content, community, and channel-growth skills before stepping into a Senior Executive or Manager role.

1. Own Social Channel Execution End-to-End

Take ownership of content planning, creation, scheduling, and publishing across Instagram and Tik Tok to ensure ES has a steady flow of fresh, relevant, platform-native content on each.

• Support the execution of the Organic Social strategy on Instagram in collaboration with the Social & Influencer Manager
• Manage feed, reels, stories, and highlights to ensure a cohesive brand presence on each platform
• Maintain consistent posting cadence, aligned with campaign priorities
• Stay ahead of trends, formats, features and emerging platforms, adapting content to what performs natively on each
• Proactively pitch new content ideas and even new channels (e.g. Pinterest) with a test-and-learn approach, rather than waiting to be asked

You’ll be a key creative contributor within the Social Squad, stepping in as a hands‑on executor and creative contributor.

• Manage the organic social content calendar and ensure alignment with wider marketing campaigns
• Translate campaign messaging into platform‑first storytelling, tailored to how each channel's audience actually consumes content
• Ensure a strong content mix across product, lifestyle, education, and community content on every channel
• Coordinate content from shoots, influencers, and UGC into a structured, cross-platform posting plan
• Brief channel‑specific content needs for social shoots & our in‑house creative team
• Ensure all content is reviewed and scheduled in line with the agreed plan before going live

Work closely with the Influencer & Community Executive to amplify UGC and creator content, keeping every channel rooted in real community conversation.

• Identify opportunities to re‑share community content across stories and feed
• Support engagement initiatives such as polls, Q&As, and interactive formats
• Adapt content between platforms, e.g. reshaping influencer or shoot content for Instagram, and editing it natively for Tik Tok
• Ensure every channel reflects community conversations and brand values

4. Performance Monitoring & Optimisation

Track performance across channels, using insight to continuously sharpen what we make and where we put it.

• Share weekly insights and recommendations
• Identify high‑performing content themes and formats, and where they should be prioritised
• Support monthly reporting and optimisation planning
• Feed insights back to help…