Commercial Manager

Job Title:

Commercial Manager

Location:

Leyland

Salary:
Competitive

dnata Travel Group B2B is the UK’s biggest B2B-only tour operator and comprises of flagship brand Gold Medal and three specialist brands – Pure Luxury, Cruise Plus and Incredible Journeys. We pride ourselves on our truly ‘agents-first’ approach and our strong mutually beneficial and supportive relationships with a huge range of supplier partners across the industry. We are part of the Emirates group.

We are now recruiting for a Commercial Manager who is responsible for driving commercial performance through effective pricing, forecasting, trading analysis and performance management. The role supports the delivery of revenue, margin and contribution targets by providing commercial insight, maintaining pricing integrity and identifying opportunities to optimise sales and profitability.

Working closely with Product, Sales, Marketing, Finance and Technology teams, the Commercial Manager ensures trading decisions are commercially sound, data-led and aligned to business objectives. The role is responsible for monitoring business performance, evaluating commercial opportunities and supporting the execution of strategic commercial initiatives.

The Commercial Manager acts as a key link between strategy and execution, ensuring accurate reporting, forecasting and commercial governance while helping to build a culture of accountability and continuous improvement.

Hours:

37.5 hours per week, Monday – Friday 9.00am – 5.30pm

• Support the development and execution of the commercial strategy to deliver sustainable revenue, margin and customer growth.

• Translate strategic objectives into actionable trading plans and commercial initiatives.

• Identify emerging market trends, customer behaviours and competitive opportunities to inform future planning.

• Contribute to the development of annual commercial plans, budgets, forecasts and growth strategies.

• Work cross-functionally to ensure commercial priorities are aligned with wider business objectives.

• Evaluate new product, market and channel opportunities, providing recommendations supported by data and commercial analysis.

• Drive a culture of continuous improvement by identifying opportunities to enhance processes, performance and customer outcomes.

• Support strategic projects and business transformation initiatives to improve commercial performance and operational efficiency.

• Manage day-to-day pricing governance across products and distribution channels.

• Maintain pricing accuracy and ensure agreed margin targets are delivered.

• Monitor discounting activity and identify margin leakage.

• Support the development and implementation of pricing strategies and promotional activity.

• Conduct competitor and market pricing reviews to maintain competitiveness.

• Produce regular trading forecasts and performance updates.

• Support the budgeting and planning process across brands and product areas.

• Analyse booking trends and trading performance to improve forecast accuracy.

• Work closely with Finance to provide accurate and timely reporting.

• Deliver meaningful commercial analysis to support decision making.

• Develop and maintain commercial dashboards, reports and KPIs.

• Monitor product, destination and channel performance and provide actionable recommendations.

• Analyse customer behaviour and booking trends to identify opportunities for growth.

• Support the evaluation of commercial campaigns, incentives and promotional activity.

• Produce ROI analysis on key investments and trading initiatives.

• Assist in developing business cases for commercial projects.

• Track performance against investment objectives and provide recommendations.

• Lead, motivate and develop team members to…