General Manager - Alliances

ETS is a global education and talent solutions organization enabling lifelong learners worldwide to be future-ready. For more than 75 years, we've been advancing the science of measurement to build benchmarks for fair and valid skill assessment across cultures and borders. Our worldwide impact extends through our renowned assessments including TOEFL®, TOEIC®, GRE® and Praxis® tests, serving millions of learners in more than 200 countries and territories.

Through strategic acquisitions, we've expanded our global capabilities: PSI strengthens our workforce assessment solutions, while Edusoft, Kira Talent, Pipplet, Vericant, and Wheebox enhance our educational technology and assessment platforms across critical markets worldwide.

Through ETS Research Institute and ETS Solutions, we're partnering with educational institutions, governments, and organizations globally to promote skill proficiency, empower upward mobility, and unlock opportunities for everyone, everywhere. With offices and partners across Asia, Europe, the Middle East, Africa, and the Americas, we deliver nearly 50 million tests annually. Join us in our journey of measuring progress to power human progress worldwide.

ETS Solutions brings together assessment, credentialing, learning, workforce, and technology capabilities to help organizations, institutions, professionals, and learners demonstrate skills, advance opportunity, and achieve measurable outcomes. As part of ETS, ETS Solutions supports customers across education, workforce, certification, licensure, language learning, and other high-stakes assessment markets.

The General Manager
- Alliances is a horizontal commercial leader responsible for building, scaling, and operationalizing strategic alliance partnerships that help Business Unit (BU) leaders achieve their targets, revenue goals, and market expansion priorities. This role does not carry direct profit and loss (P&L) ownership; instead, it enables BU performance by creating partner-led growth strategies, strengthening executive partner relationships, improving field alignment, and embedding alliance motions into the company’s go-to-market execution.

This is a critical enterprise leadership position with direct influence on revenue acceleration, pipeline creation, customer access, and differentiated market positioning. The General Manager
- Alliances will work closely with BU leaders, Sales, Product, Marketing, Finance, Legal, Operations, and partner organizations to identify scalable growth opportunities, remove execution barriers, and ensure alliance investments translate into measurable business outcomes for each BU.

• Define and lead the enterprise alliance strategy in partnership with BU leaders, ensuring partner priorities are directly aligned to BU revenue targets, customer needs, and market expansion goals

• Serve as a horizontal commercial leader who enables BU performance through partner-led pipeline creation, opportunity acceleration, co-selling, co-marketing, and joint solution development

• Build and manage strategic relationships with alliance partners, including executive sponsors, commercial leaders, channel teams, product teams, and delivery stakeholders

• Establish alliance operating rhythms, governance forums, joint business plans, scorecards, and accountability mechanisms that connect partner activity to BU outcomes

• Partner with BU leaders to identify priority accounts, segments, solutions, geographies, and routes to market where alliances can create differentiated value and accelerate growth

• Translate enterprise strategy into actionable alliance plans with clear partner value propositions, activation milestones, investment requirements,…