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Director, Promotional Marketing; HCP

Job in Princeton, Mercer County, New Jersey, 08543, USA
Listing for: Summit Therapeutics, Inc.
Full Time position
Listed on 2025-12-21
Job specializations:
  • Marketing / Advertising / PR
    Marketing Manager, Marketing Strategy
  • Healthcare
Salary/Wage Range or Industry Benchmark: 203000 - 253500 USD Yearly USD 203000.00 253500.00 YEAR
Job Description & How to Apply Below
Position: Director, Promotional Marketing (HCP)

Director, Promotional Marketing (HCP)

Summit Therapeutics, Inc.

Location: Princeton, NJ (ONSITE)

Compensation: $203,000-$253,500 annually, with additional variable compensation (bonus, stock, benefits).

Overview of Role

The Director, Promotional Marketing (HCP) is responsible for developing and implementing our US HCP Campaign, Messaging, and Delivery Strategies for field sales execution and will collaborate with the Director of Omnichannel marketing in support of our NSCLC indications. You will work closely with the Agency of Record and cross‑functional teams to lead and execute a best‑in‑class launch aiming to establish a leadership position in highly competitive markets.

This role is critical to shaping the brand and for setting a solid foundation for a product that could establish itself, in time, as a foundational treatment across an array of solid tumors.

Role And Responsibilities
  • Lead the development and execution of promotional strategies for HCPs to support the launch and ongoing promotion of oncology products, with a focus on NSCLC.
  • Develop and maintain relationships with key stakeholders, including healthcare providers, payers, and advocacy groups.
  • Conduct market analysis to identify trends, opportunities, and challenges in the oncology space.
  • Develop and implement educational programs for HCPs to enhance their understanding of the product and its benefits.
  • Collaborate with the sales team to provide promotional support and ensure alignment with sales strategies.
  • Manage promotional budgets to ensure efficient use of resources and maximize impact.
  • Establish and track performance metrics to evaluate the effectiveness of promotional activities and make data‑driven adjustments.
  • Travel as needed to support business priorities and engage with key stakeholders.
  • All other duties as assigned.
Experience, Education And Specialized Knowledge And Skills
  • Bachelor's degree in Business, Marketing, or a related field; advanced degree a plus.
  • Minimum of 10+ years of trade and specialty distribution experience.
  • Proven experience with buy and bill products and successful commercial launches (minimum of 2 successful launches).
  • In‑depth knowledge of U.S. oncology healthcare segments and 3PL/specialty distributor landscape experience preferred.
  • Successful record of achieving and maintaining compliance with regulatory, legal, and operational rules.
  • Ability to travel to support business priorities.
  • Prior pharma launch experience.
  • Experience in designing end‑to‑end customer experiences across digital, media, and customer support ecosystems.

Summit Therapeutics Inc. is a biopharmaceutical oncology company dedicated to improving quality of life and resolving unmet medical needs. Our core values include integrity, passion for excellence, purposeful urgency, collaboration, and commitment to people.

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